Life, 1903-01-29 · page 2 of 20
Life — January 29, 1903 — page 2: what you’re looking at
What you’re looking at
This page contains **no political cartoons or satire**. It's primarily **early 1900s advertising** for financial and automotive services. The left side features ads for Van Norden Trust Company (banking services) and The Prudential Insurance Company. The right side showcases a 1903 Packard Motor Car advertisement, including a customer testimonial ("The Evidence") describing a successful cross-country trip from Cleveland to Detroit. The Packard ad emphasizes the vehicle's reliability—it handled rough roads, rain, and sandy terrain without issue. The selling points were durability and adjustable wheel suspension. This represents **genuine product marketing** from the pre-WWI era, not satirical commentary. Life magazine at this period mixed serious advertising with humorous content across different pages.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
COPYRIGHT FOR CPEAT BRITAIN BY JAMES HENOEREON UNDER THE ACT OF 1001. VAN NORDEN TRUST COMPANY 751 FIFTH AVENUE.NEAR 58™ STREET NEW YORK Capital and Surplus, $2,000,000 No. 19 Household and personal accounts are received, upon which checks may be drawn, as in any bank. Interest is allowed on daily balances. Every kind of income will be collected for the deposi- tor and credited to his bank account or remitted. Bonds, real estate mortgages, stock certificates, and coupons may be deposited for safe-keeping, collection at maturity, or delivery in case of sale. The Trust Company thus offers advantages not fur- nished by a bank. OFFICERS Warner M. Van Norden. President Morton C. Nichols, Vice-Pres. and Sec'y Witham F. Havemeyer, Vice-President Arthur King Wood, 7reasurer Edward S. Avery, Trust Oftcer DIRECTORS Warner Van Damont € Warner M. V z Henry F. William F.H Be HF From the Woman’s Viewpoint Life Insurance is more than an investment—more than simply sound business judgment. It is her guarantee of support and comfort in the future—the bulwark of protection which you are in duty bound to provide, The Prudential would like to have the application, Write for particulars. Address Dept. O. THE PRUDENTIAL INSURANCE COMPANY OF AMERICA JOHN F. DRYDEN President HOME OFFICE: Newark, N. J. The Evidence «Am very glad to write stating that our car arrived in Cleveland after a very interesting trip. Stopped Sun- day in Cleveland, leaving by boat that night. Left Detroit 8.20 A. M. Monday—fair roads for 26 miles —then rough sandy roads for 40 miles—ran into heavy rain storm, clay, hills—had to put ropes on wheels. Got through all right. Arrived Saginaw 7 P. M. Left Saginaw 7.30—extremely slippery roads. About 11 miles on low gear in the rain. Balance S$ miles on stone roads and pavements, arriving home at 10 P. M., dead tired, but with the satisfaction that everything worked from beginning to end of trip with perfect satisfaction, and that, too, through the hardest trying out a machine could possibly have.’’ The above letter and many others like it can be seen at our offices. Any of the four wheels on the Packard Motor Car can be raised or lowered fifteen inches from the plane of the other three wheels without the slightest strain in either the body or mechanism. This does not ia the least impair the stability of the car nor affect its steering. but it changes the shooks notice: able in rough going on other machines to an easy rolling motion in this. Ask the Man Who Owns One Price. - - - - - $2,500 AND WRITE FOR CATALOG I. PACKARD MOTOR CAR CO. Warren, O. List of Agencies: NEW YORK—Eastern Dept. 3:7 W. CHICAGO—Pardee & Company, 14063] 59th St. gan Boulevard, PHILADELPHIA—Wm. TH. Rudolph, 202 S N. Broad St. BOSTON—Il. DB, Shattuck & Son, 239 Columbus Ave. Market St, comicbooks.com