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Life, 1897-07-15 · page 12 of 20

Life — July 15, 1897 — page 12: what you’re looking at

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Life — July 15, 1897 — page 12: Life, 1897-07-15

What you’re looking at

# Analysis of Life Magazine Page 52 This page satirizes "roof-gardening"—a fashionable entertainment trend in early 1900s New York. The left cartoon mockingly depicts a woman in elaborate costume enjoying a rooftop venue, while the right illustration shows a man on a decorated donkey (captioned about an ogre's castle), playing on the absurdity of these venues. The satire criticizes how roof-gardens serve as poorly disguised attempts to provide cool evening entertainment while masking their actual function: allowing urban residents to escape hot apartments. The text notes these venues charge reasonable prices and serve beer, mocking their pretense as sophisticated entertainment when they're really just practical cooling solutions featuring mediocre music and entertainment. The piece gently ridicules New York's upper and middle classes for treating mundane rooftop gatherings as fashionable social events.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

ENTRIES Sa > LIFE: SIR HUMPHREY DE BLUFFS TERRIBLE DISAPPOINTMENT. THE GENTLE ART OF ROOF-GARDENING. 1 OW come those torrid AM, evenings when every tarrier in the metropolis, be he stranded resident or passing tourist, essays to be a roof- gardener. He instinctively 7 seeks to get up into the yo atmosphere to let the passing zephyrs toy with his temperature, mean- while cooling his coppers with fluids, and solacing his sight and hearing with “such entertainment as may be found. That he or she may do this Mat advisedly, is Lirr’s present task. As to costume, almost any old thing will do for roof-gardening. For maid, the sailor-hat and shirt-waist combi- nation is quite de rigueur; and for man any dress, from the inevitable black frock-coat of the professional politician to the tan shoe and soft shirt of the sensible citizen. For tools, nothing is necessary save such shekels of the realm as shall conciliate the ticket-taker and cure thirst-slakers from the waiter, who is always present in the direct line of view between the spectator and anything the latter wishes to For the scene of operations, almost any one of the existing institutions will do, The ideal roof-garden is yet to come—a place where plants and vines and trees and twinkling stars shall hold the eye, instead of tawdry globes and skylights and brick- parapets and steam-discharging chimneys. ig Se =e s 25 i, THE MADISON SQUARE ROOF-GARDEN. This, more nearly than any other, approaches in its form of entertainment what a roof-garden should be. The place is not beautiful, to be sure, and is far more a roof than a garden, but it is sufficiently up in the air to be cool of a hot evening. Its sole entertainment—for which, thank fortune,—is good music by an excellent A BEAUTIFUL PRINCESS IX THE OGRE'S CASTLE! DE BLUFF, YER IN LUCK! SIR HUMPHREY orchestra. The price of admission is reasonable, and it supplies fluids—among them especially good beer—ata reasonable price. . KOSTER AND BIAL'S, This roof seems nearer the stars than the others, and from it one a really imposing view of New York by electric light. The entertainment consists of popular music, rendered by a brass band of youthful musicians and a mediocre vaudeville. The cost of admission is reasonable, the fluids are good, and the prices not extortionate. OLYMPIA, Hammerstein's is not properly a roof-garden, except in point of location, It is roofed over, with glass to be sure, but the whole effect is that of being in an enclosure. The entertainment is a fairly good vaudeville perform- ance. The price of admission is excessive, but the liquids are good of their respective kinds, and not dear, THE CASINO. This was the pioneer roof-garden, and had days, or rather nights, of glory, when the summer soubrette and summer chappie counted that twenty-four hours lost which did not include a visit to the summer resort of gayer New York. But the glory is gone, and now it is the home of a cheap and very nasty variety show. Thus it will be seen that there is ample choice, and, if Lire be taken as a guide, there is no reason why any one, no matter how simple, should not comicbooks.com —_)