Life, 1896-11-12 · page 15 of 18
Life — November 12, 1896 — page 15: what you’re looking at
What you’re looking at
This page is primarily **advertising**, typical of early 20th-century magazines. The main cartoon depicts a woman dramatically affected by reading aloud sensational Victorian melodramatic prose—the caption "NO WONDER IT AFFECTED HER" is the joke. The violent, overwrought language (about glittering eyes, clenched teeth, and a rapier through a throat) causes her visible distress, satirizing the overwrought emotionalism of popular romantic fiction of the era. The surrounding ads for Armour's beef extract, Knox hats, Whitman's chocolate, Williams shaving stick, and Apple & Honey remedy represent typical period consumer products targeting middle-class readers. The tobacco ad promotes English brands, while the medicinal remedy suggests period anxieties about respiratory health. The page reflects both contemporary advertising practices and satirical commentary on sentimental literary tastes.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“mi so glad you remembered to bring ajar of \ A Extracto BEEF, We're sure to want it wherever we go.” {Overheard on “the Limi | Patronize American industries —wear KNOX HATS. NO WONDER IT AFFECTED HER. Reads aloud: “ W1S Wt GLITTERED LIKE A SNAKE'S, HIS TEETH WERE CLINCHED LIKE A VICE, AND HE THRUST IIS TOLEDO RAPIER THROUGH THE THROBBING THROAT OF MIS TIRACIAN TEMPTRESS 1” Those Fine English Tobaccos sivas Bird’s Eye rat uv ty W. D. & H. O. WILLS of brstottngima, Westward Ho er for thelr su ‘ of thelr superb favor and exquiate arcnacan ‘Taree Castles ice-list of the well-known brands, GOld Flake,ete. J. W. SURBRUG, Sole Agent, 159 Fulton Street, NEW YORK. a ce | Peerless-Incomparable For Sale Everywhere: Sent by mai/ on receipt of Price.25¢ if your dea~ Jer does not supply you. THE J.B.WILLIAMS CO.. GLASTONBURY, CONN. a 4 FOR FSA COUGHS.COLDSAND ALL BRONCHIAL AND ——————} PULMONARY AFFECTIONS. FOR SALE BY: ALL DEALERS. VIM 6 MARTFORD, comicbooks.com