Life, 1896-11-05 · page 24 of 24
Life — November 5, 1896 — page 24: what you’re looking at
What you’re looking at
This is primarily an **advertising and promotional page** rather than political satire. The page showcases: **Main Content:** - **Vin Mariani advertisement**: A French wine tonic marketed as beneficial for "body and brain," endorsed by a bishop. This reflects late-Victorian patent medicine culture—tonics often contained cocaine or other substances and made dubious health claims. - **Life magazine promotions**: Advertisements for the Christmas 1896 issue of *Life* magazine and "Life's Comedy" series, featuring illustrated humor by prominent cartoonists (Gibson, Wenzell, Sullivan). - **Pears' Soap advertisement**: A beauty product ad targeting women, emphasizing complexion and attractiveness. **Historical Context:** The page reflects 1890s consumer culture: dubious medicinal products, illustrated humor magazines, and emerging consumer advertising. The endorsement by religious authority (the bishop) lent false credibility to the wine tonic—a common practice before modern FDA regulation. There is **no discernible political cartoon or satire** on this page.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
lovember 5, 184, revyourcad WIN MARIANI MARIANI WINE— THE IDEAL FRENCH TONIC—FOR BODY AND BRAIN. “VIN MARIANI PRODUCED IN EVERY INSTANCE THE MOST SALUTARY | EFFECTS.” TMONSIGNOR DUC, Bishop of Aoste. ATRIAL @ WILL CONVINCE THAT xS PEnSECTION Write to MARIANI & CO. for Descriptive Book, 75 PORTRAITS. We will send on receipt of 10c. a sample to any address. Prices} mf of GOLDEN SCEPTRE,| : 1/tb. 4Q cts. ‘atalogue free SURBRUG "Fee", NEW YORK CITY Panis: 41 Bd, Haussmann. Lospox ; £39 Oxford St 52W. 16th ST.. NEWYORK. 14s cements and Autographs of Celebrities, (Christmas Nasiber of “Life” For 1896, to be ready DECEMBER Ist. by ZS. by hes by Bangs, illustrated by C. D. Gibson. ering Hints for Christmas,” Martin, with illustrations by /. G. Attwood. An illuminated cover in colors, A.B. Wensell. Large, double-page drawing, by C. D. Gibson. semble, Attwood, Richards, Sullivant, Hanna, and others of LIFE'S leading ad artists. Poem by Aasson, and contributions by Metcalfe, McGrath, Samuel Minturn Peck and others. Printed on unusually fine, coated paper. Price, 25 cents. | Soar it isaluxury. ‘ . . | toilet soap that so closely comes up to the ide Containing an original and most amusing Christmas ghost story, by ohn Nendrick BATHING is always pleasant: with Peay ‘ou never can God anotha of perfection, and so long as fair, white bast a bright, clear complexion and a ‘soft, healthta ‘skin continue to add to beauty and attracting] ness so long will Soap continue to hold ts place in the goo 1%. d who wish to be beautiful and altractin| pority issuch that it may be used on the us| rest and tost sensitive akia, evea that of «| new-born babe, LIFE’S COMEDY. HE fourth number of Lire’s Comrpy is now ready. It contains 32 pages of beautifully printed illustra- tions on heavy calendered paper, with a specially decorated cover ‘printed in colors. Subscriptions One Dollar a Wenzell, Price Twenty-five cents. year. Postage paid. Drawings Gibson, Van Schaick, Johnson, Sullivant and others. VUMBER IS DEVOTED TO OUR BACHELORS. MITCHELL & MILLER, pustisners, 19 and 21 West Sist Street, 2 : RICHARO K, FOX PRESS, NEW YORK. New York comicbooks.com ~eEy & A