Life, 1896-10-22 · page 13 of 26
Life — October 22, 1896 — page 13: what you’re looking at
What you’re looking at
This page is primarily **advertisements**, not political satire. The central image shows a domestic robbery scene paired with a moral appeal. The cartoon depicts a **burglar confronting a family**, with a child pleading "Please, Mister Burglar, don't take that, 'cause papa says us children couldn't get along without it." The object being protected is **Anheuser-Busch's Malt-Nutrine**, a nutritional beverage. The advertisement's satire is **dark and ironic**: it uses a home invasion scenario to humorously emphasize the product's necessity. By having a child beg a burglar not to steal the drink, the ad argues that Malt-Nutrine is so essential to family health that it's worth protecting above other valuables. The beverage is marketed as vital nutrition—"the ideal vitalizer" for "nursing mothers and sufferers from wasting diseases"—making its protection from theft seem almost reasonable within the ad's absurdist logic. This reflects early-1900s advertising tactics that used exaggeration and comedy to promote patent medicines and nutritional tonics.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
pe the ay or, in fact, anywhere, at any hour, one can make delicious Bouillon from , a Requires ooly the addition of boiling water anda pincn of salt. IV's the matter of a mome Armour & Company, Chicago. C€apstan “Those ie English Tobaccos aires. Fut_ap by W, D.& iad leper? of Bristol, rol Fagen, le a ec i. rite to us for: price: é welts cas, Gold Flakevete. J. W. SURBRUG, Sole Agent, 159 Fulton Street, NEW YORK. “Please, Mister Burglar, don’t take that, ‘cause papa says us children couldn’t get along without it.” There is more actual Aourishment in : Aialichithine TRACE MARK. —the food drink—than can be gained in any other way. It’s a prime producer of blood and the ideal vitalizer. Invalu- able for nursing mothers and sufferers from wasting diseases. Sold by all druggists. Prepared by ANHEUSER-BUSCH BREWING ASSOCIATION, St. Louis, U.S. A. Send for handsomely illustrated colored booklets and other reading matter. NEW YORK DEPOT, 24 AND 27 WEST STREET. ONO -07 0970-0 eeeceeceesoooeooces tried finerent hoes $ 3 WHITMAN'S Instantaneous Chocolate toall others. It 1s distinct- ively deliclous—distinct- Your grocer has it In 11. and }4 1%. thos. STEPHEN ¥, WITTMAN & SOS, Piiteda, Recsosccseovereteces A Miniature’ Vesuvius Cad inside your head. You know how that ‘t2cin’ Indigestion, ‘Insomnia, Overwork—pomible causes: Weient's Paragon Headache Remedy certain as the eunrine. No scventifie {ruth more wonderful than the amount of positive re DETROTT, MICH. THE ORIGINAL ~ Pepsin Gum CAUTION.—Sco that the mame Bowmen = EQ \..Ww°° ”° wu Youn SAFE on* HARTFORD SINGLE TUBE They are the original SINGLE TUBES and are both fast and amous. Do not buy imitations. W 7 We HARTFORD RUBBER WORKS CO. HARTFORD, CONN. New York. pc memaip tino es Z comicbooks.com