Life, 1896-10-01 · page 18 of 18
Life — October 1, 1896 — page 18: what you’re looking at
What you’re looking at
This page is primarily advertisements and publishing notices for Life magazine, dated October 1, 1896. The main content includes: **Vin Mariani advertisement**: Features an endorsement from the Archbishop of Carthage promoting this French wine tonic as beneficial for "body and brain." Such patent medicines were common in the 1890s. **Old Crow Rye whiskey ad**: Uses "16 to 1" odds language, possibly referencing the 1896 presidential election's monetary policy debates (the Free Silver movement), though here applied to whiskey authenticity versus counterfeit imitations. **One cartoon visible**: A brief joke about a student requesting money from his father for a tailor, receiving only a receipted bill—satirizing parental financial disappointment. This appears translated from German humor magazine *Fliegende Blätter*. **Life's Comedy announcement**: Promotes Life's November 1 issue featuring bachelor-themed content with illustrations by Gibson, Wenzell, and others—prominent illustrators of the era. The page reflects 1890s American magazine culture: humor, patent medicine culture, and emerging mass-market illustration.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
IS REGULARLY ON SALE Condon... . Glasgow... . Berlin 2... And at the leading newsdealers through- LIFE MARIANI WINE— THE IDEAL FRENCH TONIC—FOR BODY AND BRAIN. “| WOULD NOT BE WITHOUT A PROVISION OF VIN MARIANI, THIS FORTIFYING, AGREEABLE TONIC.” MONSIGNOR CLEPIENT, Archbishop of Carthage, Write to MARIANI & CO. for Descriptive Book, 75 PORTRAITS. ABROAD. PUBLISHING OFFICES, 30 Newcastle Street, Strand; PARNELL & BLAKE, 63 Southampton Row; and at all the principal news- dealers. (ranan 1B, Ransumana, Loxpon 59 Oxford St” 62W. 16th ST.. NEWYORK. 1 orsements and Autographs of Celebrities. Messrs. WM. PORTEOUS. & CO., 15 Royal Exchange Place. BRENTANO'S, 37 Ave. de l'Opera. A. FREYBOURG, 36 Zimmer Strasse ; + GEORGE STILKE, 3 Dorotheen Strasse. out Germany, Switzerland and France. First StupeNT: What makes you look so melancholy ? SECOND STUDENT: I have been fooled. | Tasked my father to send me sixty marks | to pay my tailor, and a few days later 1| received the—receipted tailor's bill! This service is FREES the New York Central pays him for it. (aor 6 comet = Pn ck se A. —Fliegende Blatter. 16 TO 1 Of course, these are odds, but 1,600 bottles ¢ the various imitations an| refilled bottles are not wort one bottle of our OLD CROW RYE! the latter would be of grez Se benefit to you, while th! 1,600 imitations would ead injure you. Therefore, loi sharp and take none that by not the word RYE in larp| red letters on label, and ow! firm's full name on ag cork, capsule and labs Sold everywhere. H.B. KIRK & C0, (ESTABLISHED 1853), 69 Fulton St., N.Y. Also Broadway & 27th Street “Your plan possesses a great deal merit."—Chauncey M. Depew. WHAT IS IT YOU WANT TO KNOW Write to DEPT. OF RESEARCH AND INQUIRY, Associated Trade Press, Wash., D. Ten years established. Limitless soars of information throughout the world. Mi mum fee, $1.00, must accompany inquiry LIFE’S COMEDY. HE fourth number of Lirr's Comepy will be issued on November 1, 1896. It will contain 32 pages of beautifully printed illustrations on heavy calendered paper, with a specially decorated cover printed in colors. Price Twenty-five cents. Subscriptions One Dollar a year. Postage paid. Drawings by Gibson, Wenzell, Van Schaick, Johnson, Sullivant and others. THIS NUMBER WILL BE DEVOTED TO OUR BACHELORS. MITCHELL & MILLER, pusLisuErs, 19 and 21 West Sist Street, ‘ : New York City. RIOHARD K. FOX PRESS, REW YORK.