Life — September 10, 1896 — page 20: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

September 19, “1 SEE YOU yk THOSE PRATT FASTENERS ON YOUR TIES.” “Y-E-E-S—BUT HOW DID You KNOW IT?" prevent shoe laces from coming € ratt asteners “untied” —“ slipping” —“ get- ing loose ’—“ dangling” and “dragging.” Every woman in the world has had cause to wish that there was some- thing that would do this! It is almost impossible to keep “low shoes” tied. They persist in coming untied when most inconvenient and awkward to retie them. THE PRATT FASTENERS hold the shoe laces without tying any knot. The end of each lace is drawn through the fastener (no larger than an eyelet) and is held securely without a knot. They do not add anything to the cost of your shoes and they are a real convenience. All the best Shoe Stores have them now. Please ask for them and-insist upon having them. Your shoe dealer can get them for you. For Men’s Shoes: Boys’ Shoes: Children’s Shoes: Bicycle and all athletic Shoes. Shoe Manufacturers and Dealers will receive terms and fall information from Pratt Fastener Company. 72 Lincoln St., Lincoln Building, Boston. 200 Market St., Chicago. comicbooks.com