Life, 1895-08-15 · page 2 of 14
Life — August 15, 1895 — page 2: what you’re looking at
What you’re looking at
# Analysis This page is primarily **commercial advertising** rather than political satire. The top features a **Whiting Manufacturing Company advertisement** for sterling silver goods, specifically a decorative bowl labeled "Mischief" that defeated "Atlanta" in America's Cup races—a reference to the actual yacht competition. The lower half contains **retail advertisements** from Hilton, Houk & Co. and Anheuser-Busch, promoting sales on silk dresses, carpets, and bottled beer. There is **no political cartoon or satire visible**. The page reflects Life magazine's mixed content model: combining product advertisements with editorial material. The Anheuser-Busch ad notably emphasizes distribution to "Family and Club use," reflecting late 19th/early 20th-century marketing practices before Prohibition.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Solid Silver (Exclusively.) Designed s and Made by 5 Whiting M'f'g Co. TOUR EIRLUNG WaitTinc Mc Co. Silversmiths, Uo .... ——— * Mischief" for defeating ** Atalanta” in AMERICA'S CUP RACES. RECENT DEVELOPMENTS CONCERNING ARTICLES STAMPED. STERLING SERVE TO EMPHASIZE THE IMPORTANCE OF ONSERVING THE MAKER'S MARK. WE MAKE SOLID SILVER ONLY, OF STERLING QUALITY AA PINE; EVERY ARTICLE BEARING OUR TRADE MARK: THEREFORE PURCHASERS SECURE ENTIRE FREEDOM FROM FALSE IMPRESSIONS. Broadway & 18th St., NEW YORK. 5 GROADWAY PAEIOASs FOURTH AVE. BROADWAY OLE IOWS es ry FOURTH AVE. ‘Successors roAT.Srewarr & Co, WHEN BERRIES ARE RIPE is the time to pick them. When goods can best be had is the time to buy them, Out of conditions such as we have never known the like of has grown this GREAT AUGUST SALE. The movement touches maybe twenty stocks—touches them hard—pushes them closer to your pocketbook than equal goods ever got before. TWO SILK DRESSES Best American Black Silk, pure dye, for little more than one would have cost you last_ week, Thank our great August Sale of Silk for that. The lowest prices ever made on Silks of these grades. Many new addi- tions for Monday... Note the weaves and the qualities and, if you know much of suits, the price tags will make you doubt your eyes. Black Satin Duchess, 21 in, 8803 usually $1.20. 21% in. O8o; usually $1. 30. 22 in., 1.40 usually $1.75. 23 in. $1.55; usually $1.90. 24 in. @1.73; usually $2.25. Black Armure Royal. zoin., 886; usually $t.15. arin, | 98; usually $125. a2 in., @1.25; usually $1.65, Black Cachemire Gros Grain, 88; usually $1.15. $81.10; usually $1.50. Black Taffeta, sually $1.25. sually $1.35 Black Faille Francaise. 78e ; usually $1. $1.60; usually $2." | CARPETS IN AUGUST | The Sensation Sale gocs merrily on, Probably no three stores in New York to- gether sold so many Carpets as we passed out in the month just gone. We mean to make even a better record for August. We've the Carpets to do it with, we've the nerve to do it—and let you smile at the dealers who stand aghast as the procession passes. Look at these Wiltons: Five frame | Wiltons, $2.25 is the regular price every- | where. E SAY 95c. Of course it’s startling. ‘It's startling to find a gold mine. And those other Carpet prices ! $1.30 Worsted Velvets at 85¢. $1.25 Axminsters at 85c. Sr Moquettes at 2B. sc. Tapestry Brussels at 45e. ‘egular 65c. all-wool Ingrains at 40¢. We will hold any of these Carpets for delivery any time you say before Oct. 1. JAPAN RUGS, too. Simply unheard of prices. Rugs, 6x 9 ft, Rugs, 9x02 ft, Rugs, rax1g ft., $1 If you need CHINA MATTINGS, or ill need them before the roses come in, don’t think twice, Rolls of 40 yds. $s Mattings at BE roll. $5.75 Mattings at $3.75 roll. $6.75 Mattings at $4.25. TORENT TOR GREAT ATA BY MES MEROERIOS UNOER THE ACT OF 108% ANHEUSER-BUSCH BREWING ASS’N, Celebrated Brands of Bottled Beer. BUDWEISER, ANHEUSER-BUSCH PALE, PAUST, WHITE LABEL BXQUI For the Vacht, the Camp, the Sea Shore and the Mountains. Bottled at the Br expressly for Family and Club use. Forwarded to any address in four to ten dozen ps‘ secarely packed. Send for price list to 0. MEYER & CO., Sole Agents, 24-27 West jew York City. *