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Life, 1895-06-06 · page 2 of 16

Life — June 6, 1895 — page 2: what you’re looking at

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Life — June 6, 1895 — page 2: Life, 1895-06-06

What you’re looking at

# Analysis This page is primarily **advertising**, not satire or political commentary. The main content advertises **Whiting Manufacturing Company**, silversmiths located on Broadway & 18th Street in New York. The ornate silver pitcher image (labeled "Goblet Schooner Cup Won by 'Montauk'") showcases their craftsmanship. Supporting ads include: - **New York Central Railroad** ("America's Greatest Railroad"), promoting train service between major cities - **Hamilton, Houckes & Co.**, jewelry and silverware successors advertising their exclusive goods and reasonable prices - **Mrs. D. Frazer & Co.**, promoting private European parties and tours The page reflects **Gilded Age consumer culture**—targeting wealthy readers with luxury goods (sterling silver, fine jewelry) and leisure travel. There is no political cartoon or satire present.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Designed and made by Whiting M'f'g Co. We axe Soup Sitver oxty, EVERY ARTICLE BEARING OUR TRADEMARK, OF STERLING QUALITY fh FINE; THEREFORE PURCHASERS SECURE ENTIRE FREEDOM FROM FALSE IMPRESSIONS, T Scn00; Won sy * Mo: Morning, Noon and Night, You can leave Grand Central Station, the very centre of the city, For Chicago, St. Louis and Cin- cinnati. in a magnificently equip- ped train, Via the New York Central, The Great Four-track Trunk Line. Trains depart from and arrive at Grand Central Station, New York, Connecting the east and west, by the New York Central Lines, Chicago is only 24 hours away; Cincinnati 22; St. Louis 30 Eleven through trains each day, Practically a train every hour, via “America’S____—_—_—_ Greatest Railroad.” - LIFE: Solid Silver (Exclusively.) ING WHITING M’rc Co. Silversmiths, Broadway & 18th St., NEW YORK. BROADWAY ° PHLEIOUSS FOURTH AVE. OUR GUARANTEE GOES are not as represented bring them is and has been the rule of the house. ‘Succtssons roA T.Sizwart & Co, with everything we sell. BROADWAY MHAIOS FOURTHAYE. If articles back and get your money. That It would be folly for us to keep unreliable goods ; it would be worse than folly for us to deceive you into taking them even if we could. AS TO SILVERWARE. The exclusive jewelers buy Silverware from precisely the same makers that we do, Same weights, same shapes, same stamps. ‘They are firms whose goods have world wide fame, whose mark means exactly what it says; such as R. Wallace & Sons, Frank M. Whiting, the Webster Co., Reed & Barton, A. F. Toole Sons, Unger | Bros., Ira Richards & Co., Crandall & Pardee, and a dozen others. But Silverware used to be an extrava- gance. The exclusive houses nearly mo- nopolized the business and got big. profit. It makes some of them uneasy now to see 1895 methods of store-keeping applied to Silverware selling. It sets the ghost of a profitable past walking when they think of only a film of profit on goods that used to yield 100 per cent., may be 200 per cent. | Private European Parties. | or more. This Silverware store of ours is worry Very likely it will We mean to make it the favorite place for Silverware buyers MRS. 11. D. PRAZAR & CO., who want reliable, guaranteed goods at 70 and 71 Globe Building, Boston, Mass. very modest prices. (nicurn season.) May 11, tour of 63 days: June 8, tour of s6| ing some of them. June 29, tour of} worry them more “How and Why," is y the | days: June 29, tour of 64 days: ty Pais ry sued fue By days. Comprehensive and delightful routes. & Live, 921-3-5 Chest: | For descriptive book and reference, address, Pexx M fut Street, Philadelphia. All you have guessed about lite insurance may be wrong. If you P tt wish to know the truth, send for | Sterling Silver Spoons, warranted .o27 fine ( points better than sterling), beautiful patterss and new, Soc. each ; same patterns in Desset Spoons and Forks, $1.48 cach. Same inex heavy Dinner Spoons and Forks, $1 cach SILVER-PLATED WARE. Quadruple plate, very best, beautifully chased Teapots, $2.50; the 5 kind. | «Piece Sets—tea pot, sugar bowl, cream ant spoon holders, $§ the set; equal to anya $10 we know of, Bear in mind that we clean all silvernat bought of us free of charge at any time STERLING SILVER JEWELRY. We choose only the best, not from one mos from one firm's make, but from almost ever reliable house in the country. Sterling Silver Shirt Waist Sets—collar butts 3studs, 2 sleeve buttons—warranted by manufacturer .g25 fine. Sold by the bout who have nothing to lean on but the wot “Sterling.” Sold by us at the usual cst profit. s8c. the set Silver Belt Pins, 2gc.; beautifully engeare and chased; heretofore always. Silver Scissors of the finest steel, made for 62% use, $1 pair, Manicure Sets, 3 pieces, all sterling silver, # the set. Belts with sterling buckles, $4 each.