Life, 1894-10-04 · page 16 of 18
Life — October 4, 1894 — page 16: what you’re looking at
What you’re looking at
This page is primarily **advertisements** with no political cartoon. The content reflects turn-of-the-century consumer culture and social attitudes. **Key advertisements:** - **Redfern** (top): A high-end ladies' tailor advertising imported capes and dresses made from fine fabrics requiring expert tailoring - **Haviland China**: Emphasizing the importance of authentic marks on porcelain to verify genuineness - **Chester Suspenders**: Marketing improved suspender design with "graduated" cord for comfort and dignity - **Vin Mariani**: A French tonic wine claimed to fortify body and brain, endorsed by physicians (a dubious "health" product common in this era) - **Scientific Suspenders**: Competing product emphasizing health benefits - **Liebig Extract of Beef**: Instant beef tea product **Social context:** The ads reflect Gilded Age consumer aspirations—imported luxury goods, patent medicines with exaggerated claims, and products emphasizing genteel appearance and masculine respectability. A small joke at bottom mocks women's vanity regarding new teeth.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
LADIES’ TAILOR. Mr. REDFERN has just received a large assortment of IMPORTED CAPES AND COATs, THE LATEST REDFERN DRESSES are made this season in pretty shades of unfinished light weight Meltons, which require such an artist as a Redfern to give that perfect fit and effect so necessary to these cloths.—/ xérac Court Journal. Velvet Waists. Reception Gowns. 210 FIFTH AVENUE, NEW YORK (ocmonico:s.) Haviland China THE POPULAR FRENCH TONIC NOURISHES . . Indorsed by eminent Physicians everywhere.’ H It is important to buyers that they should be Album, 75 PORTRAITS|® VIN MARIANI pees ©) FORTIFIES Body "| and| REFRESHES and AUTOGRAPHS of Celebrities.’ |° informed that the only ware that has always been known e as Haviland China is marked under each piece: H&C° “RAnc® On White China, On Decorated China. SCIENTIFIC SUSPENDERS. Made for Health, Comfort, Durability. and per fect {reedom to every motion of the body ! on the shoulders Trousers always kept in s) position. Easy in action! Preventing all strain buttons when sitting or stooping. On sale by all hrst-class dealers, or sent by mail os receipt of price, soc. to $2.00, post-paid. SCIENTIFIC SUSPENDER CO. (Lim,) BUFFALO, N.Y. CSTE OSTR <n —am> OSTER GST AAIF YOU ARE A MAN Ask yourself these questions. able? As much so as ever? ‘There is a better kind, unless you w Made with ends of ‘' graduated’ cord, the most ingenious textile put into a suspender. Stretche places, and in some not. the best, most comfortable, servi and elegant. Fifty cents bri fort. A cheaper model, the pairs mailed for the pric B44 orkers,’ * Notice the “graduated” cord. CHESTER SUSPENDER CO.,No-7Decatur Avenue, Roxbury, Mass. Are your Suspenders thoroughly comfort: Couldn't you imag ea better kind ? ‘TRADE ESTER casein ta M le, neat, ad sure dividend of continuous com- * at twenty-five cents. Sample ted against malaria, grip, et the genuine, reliable. 18; Broadway.—Ador. While a man may smile and smile and be a villain, woman may do it merely because she has new teeth, — New York Mercury. A Cup of || Beef Tea|| |can be prepared instantly from |Liebig COTIPANY 'S Extract of Beef. | There's only one genuine kind and that you can know by this blue on every j The cheapest, purest and best) comicbooks.com