Life, 1894-08-02 · page 2 of 16
Life — August 2, 1894 — page 2: what you’re looking at
What you’re looking at
# Analysis This page is predominantly **advertising**, not editorial content. The main image shows a decorative silver vessel called the "Vigilant," commissioned by the New York Yacht Club to commemorate a yacht race victory over the "Valkyrie" in defense of "America's Cup" in 1893. The vessel features allegorical figures with weapons, celebrating American nautical supremacy. Below are advertisements for Whiting Manufacturing Company (sterling silver goods) and Hilton, Hughes & Co. (department store sale), typical of Life magazine's revenue model. **There is no political cartoon or satire on this page**—it's a commercial publication space mixing luxury goods advertising with a celebratory maritime image that reflects fin-de-siècle American wealth and nationalism around yacht racing.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Solid Silver Exclusively. We siaxe Sout Sitver oxty, OF STERLING QUALITY PWS FINE: EVERY ARTICLE WRARING OUR TRADE-ARK. THEREFORE PURCHASERS SECURE ENTIRE To the owners of the “ New York Y. the ' Valkyrie, FREEDOM PROM FALSE IMPRESSIONS. STERLING WHITING M’FP’G CO Broadway & 18th Street, SILANT,” from the HT CLUB, to commemorate her victory over in defense of ‘*America’s” Cup, 1893 NEW YORK. HILTON, HUGHES & CO., Successors to A. T. STEWART & CO. Our Great July Sale is the Wonder of the City. Nothing on so grand a scale has ever been attempted. Its success is its recommendation. Do not miss it. Our exten: alterations require space now occupied by Summer Goods and they must go, and quickly, regardless of cost. Ladies’ Lisle Thread’ Stockings Fast Black Richelieu Ribbed 1 White heel and toe, = B pair tor $ 1 <a (Reduced from 50 cents per pair.) Geld, QE Cents per pair. (Reduced from 50.) Ladies’ Ribbed Balbriggan Underwear 50 Cents each. Combination Suits, Vests and Drawers, 25 Cente each. (Were 50.) Ladies’ Suit Dept. Greatest Bargains in TAILOR MADE GOWNS EVER SEEN IN THIS COUNTRY, Superlor Goods, Lowest Prices and we Guarantee a Perfect Fit. (What more could be desired >) A leading manufacturer's entire stock, we offer on Mon- day morning at figures way under our fondest hopes. This was made possible only by securing the entire stock at an enormous reduction on the absolute cost. 1,000 FINE TAILOR-MADE SUITS, in Covert cloths—Gre Tan English Serge. Navy Blue and Black Cheviots, Tweeds, Venetian Cloths and Imperial Serges. 20 different styles— Silk Lined Jacket Very full Skirt F1Q.SO Cost to make $25.00 $ ( 5,00 =. $30.00 $17.89 ~* + 635.00 lMen’s Furnishing | All Linen Hemstitched Hand- + kerchiefs—neat colored border, ¢ 25 Cents eack i (Reduced from so cents.) The best Unlaundered Shirt in the market—Utica Muslin— fine linen bosom : t (75 Cents. MEN'S AND BOYS' BATHING SUITS, SWEATEY NEGLIGE SHIRTS, OFFICE COATS AND WHITE DUCK TROUSERS —At Lowest PA The Entire Block, Broadway, 4th Ave, 9th and 10th Sts, COPTRGRT FER GMAT Ouiiaim OY TAVED MERCURIO UROER TE ACT OF 100%, comicbooks.com