Life, 1887-12-08 · page 3 of 42
Life — December 8, 1887 — page 3: what you’re looking at
What you’re looking at
# Page Analysis This page is primarily **advertising** for the United States Mutual Accident Association, an early insurance company. The sketch depicts a hunting scene with riders on horseback, illustrating the outdoor activities the insurance covers. The ad targets affluent readers engaged in leisure activities—hunting, riding, bathing—that carried accident risks. It lists specific payouts: $5,000 for accidental death, $25/week for temporary disability, and amounts for various injuries including loss of limbs or eyes. The membership fee was about $13 annually. The accompanying text humorously frames accident insurance as essential for anyone engaging in risky pursuits, using the hunting scene as a relatable example of danger. This reflects late 19th/early 20th-century American insurance marketing aimed at middle and upper-class readers of *Life* magazine.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
THE UNITED STATES MUTUAL ACCIDENT ASSOCIATION PAYS: $5,000 for death by accident; $5,000 for loss of hands or feet; $5.000 for loss of hand and foot; $2,500 for loss of hand or foot; $2,500 for loss of both eyes; $650 for loss of one eye; $1,250 for permanent total disability ; $25 a week for temporary total disa- bility; Ata cost to the Insured of about $13 per year. Membership fee $5, payable but once. One-half or double above amounts at proportionate rates. OFFICE, 320 & 322 BROADWAY, N. Y. JAMES R. PITCHER, Sec'y and Gen. M’s'r. CHARLES B. PERT, Pres. Do you hunt ? Whether you do or not, you cer- tainly need an accident The United States Mutual Accident policy. Association paid claims recently for injuries re- ceived while riding, walk- ing, running, from horse bites, from dog bites, from carriage accidents, and while bathing. Do you engage in occupa- tions subjecting you to risks ? such Then you need accident insurance. comicbooks.com