Judge, 1929-03-23 · page 3 of 36
Judge — March 23, 1929 — page 3: what you’re looking at
What you’re looking at
# Content Analysis This page is **primarily an advertisement** for Mennen Menthol-Iced Shaving Cream, not political satire. The top portion features a celebrity endorsement format common to 1920s-30s magazines. The photograph shows Norman Rockwell (the famous illustrator) with Jim Henry (identified as "famous Musson salesman"), discussing the shaving cream. Rockwell endorses the product, claiming it allows him to "put more Chuckles in my pictures" when he's had "this cool shave." The advertisement emphasizes the cream's modern menthol ingredient, marketed as refreshing and improving one's appearance and mood—typical consumer marketing of the era. The "Dermatation Improves Shaves!" section promotes the cream's skin benefits. The page includes a coupon offer at bottom. This is commercial content, not political commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“QUDGWG BOOKS | Norman If you haven't alre dis- covered S ied “Memoirs of a Man™ are a getting around to it treat dy Sassoon's Fox-Hunting little late you have a we in in’ store It comes pretty to literary perfection. In exquisite prose, it hymns a pas: toral of pre-war English country life, the jarring note of the war and the futility there of reeall, war but was ¢ endin nm Sassoon, it in the inent you may soa war-time the dogma, refleets pacifist. bark of this pro- ind withou charming his found poctic love of peace. Speaking of Chicago", by crude but of a hell - underworld, of a venomous baker's sweeps peace, “Love in Charles Walt, is a compelling first: novel raising passion in the Telling of the lech heer-baron for a beautiful daughter. it toa nt finish hateful but terri bly stirring. ‘The thing is un- holily real. The lustful racketeer is one of the most sinister f A hard be hard doings ina hard alot viol that is at one res kof in all evildom. The Frantic Young Man, by Charles Samuels, is worth trying on skimmer. A would-be Casanova sets out to induce your oung ladics that his charms are worth harvesting but he finds the things are not having any. His failures are to follow but hardly meant for the eves of your maiden Aunt. There mixture of horror and mystery | sustained thruout The House That Whis- pered, by Samuel Emery, that despite a certain obviousness you will find it first-rat Walls whisper and spi young amusing is such a nice curdler. s wander around an old Ver Ww rantee night mares if you read it around mid ht. The Seven Dials Mystery, by Agatha Christie, is well up to that clever lady's ability to fashion laughs, plot-twists, blood into an entertainin Here's How A Jr, is a new collection nocturnally mont house. nd love ¢ whole ny by Jud of bon mots and cocktail recipes for those who have worn out the last batch, We deem it the best lit erary work of the year and it is unqualified for Pulitzer Prize. our choice Trev Suan the | Rockwell tells Jus Hexny—famous Mennen Cream. This photograph Mr, Rockwell is seen work: whe ORMAN ROCKWELL:—“Sure, Jim, I'll give you the dope on. the artistic shave. . . I like to paint ho. hoes, but I certainly don’t like to ook like one... That's why I shave care- fully every day... Being a particular cuss, I've experimented with shaving creams almost as much as I've exper imented with colors. “I guess I was one of the first to try that Menthol-iced of yours. .. 1] don’t know what's in the cream, but I do know that it gives my face a keen cool tingle that I've never had from any other shaving cream. . . There’s a real kick to it! Some day, maybe, Til do a painting of a happy shaver with his tube of Mennen. You know, im—that would be a self-portrait!” Mennen Menthol.iced — The Young Man’s Shave! Turre isa dash and a cool invigora- tion in Mennen Menthol-iced that is typically young —modern! The lather ig for the front cot Ive had 1 ing some famous users of Mennen Shaving to Norman Rockzell, the famous painter... 7 of the y Exening Post. I ean put more Chuckles in my pictures is COOL shave” has a “get-up-and-go"™ feeling to it that fitsin with young ideas. Menthol, blended into the cream by a sceret process, gives your shave a mountain air cor before : minute the rich creamy lather bubbles up from the you'll say to yourse thing different!" ess such as you never felt brush Dermutation Improves Shaves! Mesxses Menthol-icedShavingCream is the newest member of the Mennen line—a modern team-mate for the regular Mennen Shaving Cream. Both creams have Dermuts -a three- way shaving improvement sively Mennen’s. frens the beard. razor blade ion exclu Dermutation Lubricates the igorates the skin. The proofisina trial. Send the coupon! 3. Inv after the shace—Mennen Skin Balm, It protects the skin and removes” Mennen Tal MENTHOL-ICED SHAVING CREAM Jim Henry's treat—14 COOL shaves JIM HENRY, The Mennen CG De rwark, N. J. All righ oe a FREE tubs. And a ural tube of Ski comicbooks.com