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Judge, 1928-10-06 · page 2 of 36

Judge — October 6, 1928 — page 2: what you’re looking at

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Judge — October 6, 1928 — page 2: Judge, 1928-10-06

What you’re looking at

# Judge Magazine: Scotchogram Contest This page is primarily **advertising and contest rules**, not political satire. Judge magazine is promoting a "Scotchogram Contest"—a word puzzle game where contestants encode messages using the fewest possible words, with winners determined by brevity and cleverness. The sample "Scotchogram" shown translates workplace jargon into plain English: "APERTURE NAME HONOR PAYROLL BUTCHER NOTRE DAME BITTER GOOD SAWYER FIRED" becomes "I put your name on our payroll but you're not a dam bit of good so you're fired." The contest offers $1,000 in total prizes over seven weeks. Entries must be sent via Western Union wire to Judge's New York office. This represents early-20th-century entertainment advertising rather than political commentary.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

DERISION ANY TIME ‘TOULOUSE! SEVEN WEEKS MORE OF Judge’s Scotchogram Contest! $1,000.00 IN PRIZES! The idea of a Scotchogram is THIS ISA SAMPLE SCOTCHO- GRAM to send a wire with as few words as possi- ble by of euphonious the use (or krazy- krack) as exemplified words APERTURE NAME BUTCHER on the right. In this Scotcho- gram) (when translated) eighteen words have been sent for the price of eleven. Can you make up one? FIRST PRIZE $500.00 FOURTH TO ELEVENTH PRIZES $25.00 EACH In addition JUDGE will pay $5.00 apiece for each Scotchogram printed during the SECOND course of the contest and these will also be eligible for prizes. NOTRE GOOD SAWYER FIRED SCey CH GRAMS HONOR PAYROLL DAME Seven more ALL WORDS USED weeks MUST BE Judge's famous AUTHEN- contest, and TIC still time to win one of the yet of eleven prizes. TRANSLA- TION of sample Scotcho- BITTER JOHN DOE crams I 36 Main St. a your name on our payroll but you're nota dam bit of good so you're fired. Above Scotchogram by W. P. Keasbey, Chicago, Ill. PRIZE $200.00 THIRD PRIZE $100.00 In case two or more contestants submit the same prize winners, each will receive the prize. RULES OF CONTEST 1. This contest runs for sixteen weeks. It began Aug. 4th and will close midnight, Nov. 24th. 2. The shortest and cleverest Scotchograms that say the most in the fewest words will receive the prizes. The Editors of Jupce will be the Judges. . Each week, beginning August 4th, several of the t Scotchograms will be printed. $5 apiece will he paid for these, and they will also be eligible for prizes the same as the ones not printed. 4. Contestants may submit as many Scotchograms as they wish. 5. ALL SCOTCHOGRAMS MUST BE SENT IN BY WESTERN UNION WIRE. 6. DO NOT SEND SCOTCHOGRAMS COL- LECT! THEY WILL NOT BE ACCEPTED. 7. 10. Scotchograms can be sent by full rate Telegram, Day Letter, Night Message or Night Letter. Each wire must bear the name and address of the contestant. Foreign readers may send Scotcho- grams by cable. Address SCOTCHGRAM, N.Y. When sending more than one Scotchogram on the same blank separate them by the word “period.” NO SCOTCHOGRAMS WILL BE RE- TURNED. . The winners will be announced in the December 22nd issue of JuDGE and prize checks will be sent to the winners on that date. Wire all Scotchograms to SCOTCHOGRAM EDITOR, Judge Publishing Co., Inc., 627 W. 43rd St., New York City. comicbooks.com