Judge, 1928-04-28 · page 25 of 36
Judge — April 28, 1928 — page 25: what you’re looking at
What you’re looking at
This is satirical advertising copy mocking progressive parenting trends of the 1920s-30s. Judge ridicules parents who've abandoned traditional children's literature (fairy tales, nursery rhymes) for supposedly modern, sophisticated education. The satire targets the era's popularization of Freudian psychology, sex education, and adult topics for children. It lists absurd inclusions: accounts of modern murders, Hollywood scandals, works by Freud and Darwin, chapters on "Modern Thought," strip poker rules, and "mixing drinks"—presenting modern child-rearing as inappropriately adult-focused. The cartoon (top) and illustration (bottom, captioned about a windshield) suggest chaotic modernity. The piece mocks both overeager progressive parents and the commercial exploitation of child psychology fads. Richard S. Wallace's byline anchors this as editorial satire against contemporary parenting anxieties and the selling of pseudo-intellectual child development.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Library of Knowledge for Children Are you. still. teaching your children in the outworn methods of the past and wondering why they do not take to your train- ing? Are you trying to cram down their little throats the an- cient stories of Little Red Rid- inghood, the Three Bears, Mother Goose, and milk toast? If so, you have neglected to keep up with modern trends in social and juvenile progress. Too many parents of today for- get that their children also are living in a new age. The Library of Knowledge fe Children can’ remedy this back- ward condition, It gives your youngsters what they want, the kind of information they are thirsting for and the sort of read- ing they can really enjoy. If your child is irritable, petu- lant and don't her and try a larger dose of Syrup of Dates, Nuts and Magnesia. If you only understood, she is prob- ably suffering from: an inferiority complex because she was unin- formed en the topics of discussion at some recent children’s party. When the youngsters of your neighborhood get together for an ning of socialibility, and the conversation turns to modern sub- jects of juvenile thought, like the criminal’s place in society, the influence of dream life on sexual trends, or the care and humoring of parents, you don’t want your child to sit like a bump on the proverbial log and be a social failure in the younger set. cross, seold Ask yourself if your little ones can hold their own when the playmate circle turns to discus sion of the single tax theory, pro- hibition, sex problem in children. modern murder and other timely or to the of Nietzsche, Freud, Schopenhauer, Judge Lindsey, Margaret Sanger and Plato, Wake realize writings up, that discarded fairy tales just as you have discarded the bicycle and riage. Give them what they really want in literature and in- formation. The new Library of Knowledge for Children is a compendium of facts and material which will appeal to every red-blooded, you parents, your children Gitpa- modern child. In literature, it in cludes the writings of Boccaccio, through the Greek philosophers, down through Freud, Darwin, Huxley and Mendel to such modern scientists as Hall, Wilson and Glynn. The Library has unexpurgated and detailed accounts of all the modern the inti mate our most daring artists and actresses, a chapter on the scandals of Hollywood, and a composite volume of what every boy and girl should know about modern sex life. There sophisticated dra- mas, problem plays and synopses of the recently suppressed novel as well as chapters on “How to Be Modern Though a Child,” how to keep your parents con tented and happy, “The Modern Myth of Childhood,” as disserta tion on The Inequality of Chil- dren’s Rights, rules. f bridge, baccarat and strip poker, and a new and enlarged recipe volume for mixing drinks. Don't keep your children in the shadow of inferiority any lor entitled to the ‘kground that their play- yy. Send for this book d show that you rec and) Roman murder cases, lives are wer. They same by are mates en, today nize the changed conditions of juvenile interest in this modern age of tabloid home edition news- papers. —Ricitann S. Warrace What's that last windshield for? comicbooks:com