Judge, 1928-03-24 · page 33 of 36
Judge — March 24, 1928 — page 33: what you’re looking at
What you’re looking at
This page mixes humor content with advertising from what appears to be the early 20th century. **The "Pun Shop" cartoons** are visual puns—four comic panels where the captions create double meanings from the illustrations. Examples include "Taking Her Out in His Strongest Suit" (showing a man and woman, playing on card suits) and "Saturn and Mars" (mythological references). Judge paid $5 per pun submitted by readers, making this a participatory humor feature. **The announcement** promotes Judge's "Fifty-Fifty Contest," a popular reader-submission contest being revived. **The advertising** dominates the right side, promoting "Pocket Ben" pocket watches ($1.50-$2.25) made by Western Clock Company. The ad uses a photo of a man pointing at a watch with "I'll be there on the dot!" - appealing to busy professionals who needed reliable timekeeping. The page reflects early 1900s American humor: accessible wordplay, reader participation, and ads targeting working men concerned with punctuality and respectability.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
j y GYD Wty 1b bi? UZ, U bifly TAKING KER OvT IN HIS STRONGEST SUIT SATURN AND MAR‘S Pun by P.N.EVANS, Camden,r 3. | Run by Jonn Duta and Bot Fisnee, Fayetteville, N.C. UNDOWE BREECHES FALLING Dowrd SAMSON AND DE LILAC Pun by Roy CAMPBELL, Medford, Mass, ‘Phat by ME BARIELAY, Malden, Mass, | | JubdGe pays $5.00 for cach Pun printed. ANNOUNCEMENT! Jupce’s Famous Fifty-Fifty Contest will be revived—The first will appear in next week’s issue. New Model PocketGen You can be on time if you have a sturdy, reliable watch, The new model Pocket Ben is that sort. And he’s mighty good-looking, too —a favorite among busy men, Sold everywhere for $1.50. With night-and- day dial, $2.25. Built by the makers of Big Ben and other Westclox WESTERN CLOCK COMPANY \ LaSalle, Illinois NewAuto Clock convenient, re- ke comicbooks.com