Judge, 1928-01-28 · page 2 of 36
Judge — January 28, 1928 — page 2: what you’re looking at
What you’re looking at
# Corona Typewriter Advertisement This page is primarily a **product advertisement**, not political satire. It promotes Corona portable typewriters, specifically highlighting a new colored model in "Channel blue." The ad uses whimsical illustrations—including a decorative vignette of figures celebrating beneath the typewriter—to market the machine as modern and desirable. The accompanying verse playfully suggests that typing on a colored Corona will inspire better writing, even for mundane tasks like college essays. The advertisement emphasizes Corona's market dominance ("more in use than any other portable in the world") and targets aspirational consumers. L.C. Smith & Corona Typewriters Inc., based in Syracuse, New York, positioned colored portables as luxury consumer goods during this era of typewriter popularity.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Corona in colors! [Channel blue] A turquoise quill —an inkstand polished bright, And thou beside me reading Judge, my dear, A blue Corona underneath the light, , i} | Ob, bow can any fellow help but write! T’S really surprising what a colored Corona in the proper setting will do for your imagina- tion. Even a dull college essay begins to sparkle . when typed on this most modern of portable type- LC Smith—the Ball-Bear- Write us for a free copy of . . “Ge ing Office Machine, Its this new folder showing the writers. At the Corona store you will find a as ; : new Duco finished Coronas . Ps NERS toUEH ane easy ertion jeer Duco fal charming assortment of these new Duco finished increase output, eliminate i in actual colors, Coronas, as well as the standard black model of fatigue. which there are more in use than any other port- able in the world. L C Smith & Corona Typewriters Inc Established 1903 Sales offices in principal cities of the world 110 E. Washington Street, Syracuse, N. Y. comicbooks.com