Judge, 1927-08-20 · page 10 of 36
Judge — August 20, 1927 — page 10: what you’re looking at
What you’re looking at
# Judge Magazine Satire Analysis This page satirizes **garter manufacturers** through a humorous "report" letter. The main cartoon depicts a romantic couple with the caption "Look into my Eyes Clara and Tell Me You Still Care"—ironically contrasting sentimental romance with the mundane reality of garter quality and maintenance. The letter mocks both the garter industry's advertising practices and consumer culture: a company asks customers personal questions about their products, and the writer responds with tongue-in-cheek sincerity, noting that garters' true value lies in durability ("upkeep"), not initial cost. He admits he once considered becoming a traveling garter salesman. The page also includes unrelated satirical quips about boxer Jack Dempsey, a teacher's joke about biblical cities, and a chart showing "the growth and development of prohibition" (1918-1930), tracking escalating alcohol consumption despite the Prohibition era. The humor targets consumerism, advertising absurdity, and Prohibition's failure.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
JUDGEK Report Wuarsts Garrer Co., Us. Gentlemen: This is an open letter in reply to your open question as to how my garters looked this morning. While in one sense I think it’s none of your darn business, in an- other sense I know it is your business. Now for the report: My garters looked all right this morn- ing, individually; but collectively they did not look so well. By that I mean that they did not match; one was green and the other blue. I think my brother has the me kind of pair, but since he wears long trousers and gets up in the morning before I do, I cannot be certain of this. I agree with you that with garters it is not the initial cost that counts, it’s the upkeep. During its lifetime, one pair of garters can support many pairs of socks, end many college boys of my ac- quaintance have had garters for years and they are as good as new. The garters. f ay | t As a young man I intended be Ciel coming ‘a traveling garter sa . man—or rather a traveling sale LOOK INTO MY EYES C LA R man selling garters, but I never . A could be that personal. Believe - me, knickers are raising the deuce AND TELL ME YOU STILL CARE: rcntsncceing te see are concerned, but the women are using twice as many. And it’s no They tell me Dempsey’s going to fight Paul Whiteman in secret. Chicago in the fall, but you can’t fool me; Whiteman is a poet, Very fooly yours, not a boxer. Look this one over, customers: A teacher asked ne of the dummies, “What became of Sodom and Gomorrah?” ey were destroyed,” replied Hal Roach. “And what became of Tyre?” she asked. “It was punctured, heh heh heh heh heh!” declared the little wretch. They ought to boil those little wise- crackers in Crisco, Tom Foorery Adult’s Estate It will be a sign of the passing of the movies’ infancy when their magnates learn to pronounce “film” in one syllable. An optimist is a man who thinks the time come when there will be no more wise-crack definitions of an optimist. The growth and development of prohibition. 1918 1921 1927 comicbooks.com