Judge, 1927-07-09 · page 31 of 36
Judge — July 9, 1927 — page 31: what you’re looking at
What you’re looking at
This page mixes humor with advertising. The main cartoon shows a poor suitor being ejected from a wealthy father's house—but sneaking out the side door because his creditors are waiting at the front. The satire targets both social class anxiety and financial precarity: the impoverished lover is literally trapped between familial rejection and creditor harassment, a common anxiety in early 20th-century society. The page is dominated by a "Pelmanism" advertisement—a memory-training system that claims 600,000 adherents worldwide, including royalty and celebrities. This self-improvement scheme represents period fascination with pseudo-scientific mental training. The framing question "Are You Afraid to Face the Truth About Yourself?" uses shame psychology to sell self-improvement. The scattered jokes ("Wealthy Father," "Chemist," "Author") are typical Judge fare—brief quips mocking incompetence, social misunderstandings, and domestic situations. The "Lizzie Labels" section invites readers to submit their own captions for payment—an early crowdsourced humor model.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
and find them.” Wealthy Father—I am sorry, but I can’t give my consent to your marriage with my daughter. Impecunious Lover—Oh, dash q it all . . . then at least let me ' out by the side door . . . you | see, all my creditors are waiting in front. Ls Lusticge Wett, Berlin SRA | think what they talk is English i | and what they drink is Scotch. i | —Pink ’UN LIZZIE (IABELS This Can’t Go On Forever. Judge pays $5 for each one printed. “Gracious, John, all my pearls have gone. You must go back —Lonpvon Opinion A postman recently delivered a letter to a steeplejack at the top of a church spire. The postman, of course, had made quite sure that the envelope did not contain a bill. —Hvworist FAS Customer—A quarter of a pound of Sarah Ammoniac, please. Chemist—You mean sal am- moniac. “Yes, I believe it is sometimes vulgarly called that.”—Answers Pe ead Author—It’s always the same! Whenever I want to work I can’t lay my hands on anything. Wife—But, dear—I’ve just filled your fountain pen and put out plenty of paper. Author—Yes—but what have you done with the corkscrew? —Passina SHow to Facethe Truth About Yourself? There are occasions in the life of every man when he realizes how miserably he has fallen below what others have expected of him and what he had dreamed for himself. The “big’ man faces the truth, and does something about it. The “little man finds an excuse for his failure, and does noth- ing. What are your answers when you ask yourself questions like these? Am I not drif along aim! fs it lack of will, poor ing ; a ly? memory, mental lazi- What, after a ness, mind - wander- { purpose in ing, or what? Am I trusting too “Heked" by li { much to chance to Am ‘licked’ by life, i bilge succeas? am | a ‘“‘quitter’’? What is my greatest | What can I do, now, ig weak point? How 600,000 People Have “Found” Themselves Through Pelmanism Pelmanism is a scientific system of mind-trainin, it takes the well-established principles of psycholog: simplifies them so that they can be u tood by everyb: ind arrai into a really remar able system, which jigned to re-arouse and train certain mental faculties, which in most of us absolutely dormant and atrophied. WHAT IT HAS DONE Pelmanism originated in Great Britain. Members of the royal family, leading statesmen, distinguished military and naval officers, world-famous authors, artists, actors, editors and publicists, leaders in in ry and finance, people of the highest distinction in the Empire—b: just as enthusiastic Pel- manists as clerks and "tommies” and day-laborers. When the movement spread to America the sar story was repeated—captains of industry men of affairs, jurists, writers, leading bi men, professional people of all typ opted Pelmanism as enthusiastically as wage-earners and college stu- dents. And now, over 600,000 people in every part of the world, men’and women usually of the highest type of intelligence, have adopted and use Pelmanism to help them “find themselves. SEND FOR FREE BOOK' When people like General Sir Robert Baden-Powell, Judge Ben B. Lindsey, Frank P. Walsh, Major Gen- eral Sir Frederick Maurice, Admiral Lord Berestord, T. P. O'Connor, H. R. H. Prince Charles of Sweden, Jerome K. Jerome, George Lunn, Sir Harry Lauder and thousands of ‘others equally, famous find that there is “something in P ism,” can you afford to ignore its possibilities for you? We will be glad to send you, without charge, a book called “Scientific Mind-Training.” This tells the complete story of Pelmanism, what it is and what it does; it is filled with stories—some of them almost un- believable—of people whose lives have been com- pletely made over by Pelmanism. To send for this book involves you tn no obligation. Address The Pelman Institute of America ite $27, 71 West 45th St., New York. (Approved as a ¢ tu to “find myself"? ‘hool under tho laws of The Pelman Institute of Am: TL West 45th I want you for over sm has actually Please send ms your free book, je Mind-Training.”” ‘This places me under no obligation whatever. alf a million pes Namo... Address. City. comicbooks.com