Judge, 1926-07-10 · page 27 of 36
Judge — July 10, 1926 — page 27: what you’re looking at
What you’re looking at
This page contains **short humorous jokes** (the "Dizzy Dames" section) typical of 1920s-30s Judge magazine, plus a **General Tire advertisement**. The jokes mock gender stereotypes: a woman called an "angel" because she's useless; an elopement telegram with patriarchal undertones; a child misunderstanding punishment; an impatient bus passenger. These rely on period attitudes about women, family hierarchy, and social propriety that would be considered offensive today. The advertisement features a photograph of two figures examining a car tire at night, with copy claiming General Tire's reputation for quality and longevity. The tagline "A Name that is Gold in the Night" (meaning reliable, trustworthy) connects tire quality to brand prestige—a common advertising strategy positioning consumer products as markers of status and good judgment. The "Dizzy Dames" section also notes Judge paid $5 per printed joke, indicating reader submissions were encouraged.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“TL call her ‘angel’ because she’s no good on earth.” Judge pays $5 for cach one printed president. No, tell them I'm on my way over to see him. Say I've got a world beater of a name for the new product.” Then to me, “here, kid, hei your twenty. There'll be more later. When I sell this name I'll take you into partnership. How in the world you ever thought of that I don't know, | cerity.” But I wad already ow mysway'to get that twenty on that certain horse. Carroll Carroll such simplicity, such sin- PR Rad Eloping Bride—Here’s a telegram from father! Bridegroom (e: agesly the old chap s “Do not come home and all will be forgiven.” )—What does —Answers tot Mother—You were very naughty to disobey me, and I have punished you to impress it on your mind. Son—Mummy, aren't’ you mis- taken in regard to the position of my mind? —Tit-Bits tae Irate Passenger (to bus driver)—I *L you go any fi Bus Driver—Oh, can; but, you see, with the bus! ter? yes, of course I I've got to stay —Answers Tue Missus—James Hawkins, this is absolutely the end! A Name that is Gold in the The names of men and products are lifted above the average through distinguished service or accom- plishment. Such are the names that help to brighten any Broadway— names that are gold in the night. The General Tire is one. Now, more than ever before, the confidence in General’s policy of absolute maintenance of quality is shown by the big swing to Generals everywhere ” ’ ’ a confidence that has been earned through General’s policy of not tampering with quality. Night This is the reason you hear users everywhere speak of General in terms of almost unbelievable mile- age, comfort and safety. » * Ina brief period of ten years the name General Tire has taken first place in car owner preference. The General dealer has a plan that enables you to change to Generals now without sacrificing the un- used mileage in your present tires, no matter what make or how much or how little they have been used. THE GENERAL TIRE AND RUBBER CO., AKRON, OHIO THE GENERAL TIRE LONG WAY TO MAKE FRIENDS comicbooks.com