Judge, 1925-11-14 · page 2 of 37
Judge — November 14, 1925 — page 2: what you’re looking at
What you’re looking at
# "Guess & Win" Advertising Contest for Judge Magazine This page is primarily a **advertising contest** for Judge magazine itself and for **Tuxedo Tobacco**, a popular smoking product of the era. The contest invites readers to guess which national advertisement inspired the drawing shown—a man in a hat holding what appears to be a product. The prize is "10 weeks of JUDGE" (the magazine itself), with entry costing $1. The satire appears gentle: the ad jokes that quality products create demand, which enables affordable pricing. Tuxedo Tobacco is advertised as "The World's Wittiest Weekly" at 15 cents. This reflects **early 20th-century marketing practices** where magazines ran contests and cross-promoted products to boost circulation and advertising revenue. The humor relies on readers' familiarity with contemporary advertisements.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Guess & Win ADVERTISING CONTEST If you can guess—without help from your wife, sweetie, husband or mother-in-law—what national advertisement inspired our artist to make the drawing below, you may enter your name in this contest, by filling in the coupon and sending it in with a one dollar bill Then you will win the prize of your life —— 10 weeks of JUDGE. fresh Quality created the demand— demand made possible the price JUDGE “The World’s Wittiest Weekly” JUDGE 627 West 43d Strect, New York I wish to enter my name in the “GUESS & WIN” Advertising Contest and submit the following, with enclosed $1.00 to cover entrance fee and 10 weeks of JUDG! My guess is that this week’s advertisement was Tuxedo T bacco O Here’s a five spot, simme JUDGE for 52 weeks instead of 10 weeks. JUDGE, Volume 89, No, 2298, November 14; 1925. Entered as Second-Class Matter, October 21, 1881, at the Post-Office at New York City, N. Y.. under Act of March 5:1879, | $5.00.8 yeas. 18a cor, Weekly and copyrighted 1925 by Leatie-Jud ige Co. fin the U.S. and Great Britain Douglas H. Cooke, President; Kendall Banning, Norman Anthony, Vice-Presidents; Joseph T. ST tad At Secretary, Willams Morr Houghton, Secretary: 17 West 434 St, New Yorks’ N.Y. Particular attention Is called to the fact that every article and_ picture appeanoa b eafupce h proteced undes the provislos of Section, Copyright Law of the U. S. For advertising rates address E- R. Crowe & Company, Toes New Yorks 28 Vanderbic Avenue.” Chicago’ 238 Noth Michigan Avenue. comicbooks.com