Judge, 1924-10-25 · page 36 of 36
Judge — October 25, 1924 — page 36: what you’re looking at
What you’re looking at
This is **not a cartoon or satirical content**—it's a **full-page advertisement** for Wurlitzer musical instruments, circa 1924. The page displays various instruments (saxophone, trumpet, guitar, mandolin, drums, bassoon) arranged around a central sales pitch. Wurlitzer, a real German-American instrument manufacturer, offers customers a week-long free home trial with no obligation to purchase. The ad emphasizes affordable monthly payments ("a few cents a day") and promises a comprehensive catalog of over 3,000 items. There is no political or social satire here. This represents early 20th-century marketing strategy: leveraging direct mail, payment plans, and trial offers to drive consumer purchases during a period when buying musical instruments was a significant household investment. The ad reflects the era's growing consumer culture and mail-order commerce.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
a Any Wurlitzer Try Instrument in YourOwn Home 1U may now have any Wurlitzer instrument for a week's ree trial in your own home. Examine the instrument, ow it to your friends, play it as much as you wish. No obligation to buy—no expense for the trial. We make this liberal offer because we want you to see for yourself the super- Hoe 5g ior quality ot Wurlitzer instruments. Noted musicians praise them for unusual tone quality, artistic workmanship and ease of playing. They are used in the finest bands and orchestras throughout the country. Wurlitzer instruments are the result of 200 years’ experience in musical instrument building. Easy Payments If you decide to buy, payments are arranged in small monthly sui A few cents a day will pay for your instrument. By buy- ing direct you obtain genuine Wurlitzer quality at moderate Special offers on complete outfits—velvet lined case, all ries, self-instructor, etc.—all you need at practically the cost of the instrument alone. ‘z: New Catalog ‘The greatest musical catalog ever published! Over 3,000 articles — every known instrument described and illustrated; many of them shown in full colors. Gives you lowest prices and all details of Free Trial, Easy Payment plan. All sent FREE—no obligation. Send the coupon today! ¥ 17 THE RUDOLPH WURLITZER CO.,Dept, 2388) | 120 W. 42nd St., New York 117 E. 4th St., Cincinnati 329. Wabash Ave.,Chicago 250 Stockton St., San Francisco Send me, free, your new illustrated catalog. with prices and deseri of every known musical instrument. ieokes Risotellme how f may try any mosical Instrument in my own home and pay for it {n small monthly sums. No obligation. Copyright, 1924, The Rudolph Wurutzer Co, comicbooks.com