Judge — December 29, 1923 — page 36: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

ZYOR him she is wearing her new frock For him she is trying to look her pret- tiest. If only she can impress him—make him like her—just a little. Across the table he smiles at her, proud of her prettiness, glad to notice that others dmire. And she smiles back, a bit timidly, bit self-consciously. What wonderful poise he has! What complete self-possession! If only she could be so thoroughly at ease. She pats the folds of her new frock nerv- ously, hoping that he will not notice how embarrassed she is, how uncomfortable. He doesn’t—until the waiter comes to their table and stands, with pencil poised, to take the order. “A chicken salad, please.” She hears her- self give the order as in a daze. She hears him repeat the order to the waiter, in a rather surprisec tone. Why had she ordered that again! This was the third time she had ordered chicken salad while dining with him He would think she didn’t know hov order a dinner. Well, did she? No. didn’t know how to pronounce those French words on the menu. And she didn’t know how to use the table appointment as grace- fully as she would have liked; found that she couldn’t create conversation—and was actually tongue-tied; was conscious of little crudities which she just knew he must be noticing. She wasn’t sure of herself, she didn’t know. And she discovered, as we all do, that there is only one way to have com- plete poise and ease of manner, and that is to know definitely what to do and say on every occasion. to he Are You Conscious of Your Crudities? It is not, perhaps, so serious a fault to be unable to order a correct dinner. But it is just such little things as these that betray us—that reveal our crudities to others. Are you sure of yourself? Do you know precisely what to do and say wherever you happen to be? Or are you alw hesitant d ill at ease, never quite sure that you haven't blundered? A Social Secretary for Life! The Famous Book of Etiquette Nearly 500,000 Sold for $3.50 NOW $4 .98 ONLY aa We have on our shelves at the Present time several thousand sets of the Book of Etiquette in the regu: lar $3.50. edition. To cledr the shelves ‘quickly and) make room for new editions now being printed, Nel- son Doubleday, Inc., makes this un- usual offer: To the’ next few thou- sand people ‘order the - Book of Etiquette, of $1.98 will words, if you teally half the Use the special coupon. bring the Book of Etiq promptly, at the special It will iette to you Again She Orders ~ “A Chicken Salad, Please” Every day in our con- tact with men and wom- en we meet little unex- pected problems of con- duet. Unless we are pre- pared to meet them, it is inevitable that we suffer embarrassment and keen humiliation Etiquette is the armor that protects us from these embarrassments. It makes us aware instantly of the little crudities that are robbing us of our poise and ease. It tells us how to smooth away these crudities and chieve a manner of con- fidence and_ self-posses- sion. It eliminates doubt and uncertainty, tells us exactly what we want to know There is an old prov- erb which says “Good manners make good mix- ers.” We all know how true this is. No one likes to associate with a per- son who is self-conscious and embarrassed; whose crudities are obvious to all Do You Make Friends Easily? By telling you exactly what is expected of you on all occasions, by giving you a wonder- ful new ease and dignity of manner, the Book of Etiquette will help make you more popular—a “better mixer.” This famous two-volume set of books is the recognized social authority—is a silent social secretary in half a million homes. Let us pretend t you have received an invitation. Would you know exactly how to acknowledge it? Would you know what sort of gift to send, what to write on the card that accompanies it? Perhaps it is an invitation to a formal wedding. Would you know what to wear? Would you know what to say to the host and hostess upon arrival? If a Dinner Follows the Wedding— Would you know exactly how to proceed to the dining room, when to seat yourself, how x to create conversation, how to conduct your- self with ease and dignity? Would you use a fork for your fruit salad, ora spoon? Would you cut your roll with a knife, or break it with your fingers? Would you take olives with a fork? How would you take celery—asparagus—radishes? Unless you are absolutely sure of yourself, you will be embarrassed. And embarrassment cannot be concealed. Book of Etiquette Gives Lifelong Advice Hundreds of thousands of men and women know and use the Book of Etiquette and find it increasingly helpful. Every time an ocea- sion of importance arises—every time expert help, advice and suggestion is required—they find what they seek in the Book of Etiquette. It solves all problems, answers all questions, tells you exactly what to do, say, write and wear on every occasion. If you want always to be sure of yourself, to have ease and poise, to avold embarrassment and humiliation, send for the Book of Etiquette at once. “Take advant of the special bargain offer explained in the panel, the Bool let it banish the cru self-conscious and thoroughly at ease. Mail this coupon now while you are thinking of it ‘The Book of Etiquette will be sent to you in a pla carton with no identifying marks. Be among those who will take advantage of the special offer. Nelson Dovbleday, Inc., Dept. 6312, Garden City, New York. Let iquette give you complete self-possession: ities that are perhaps maki neomfortable when you should be Nelson Doubleday, Inc., Dept.6312 Garden City, New York I accept your special bargain offer. You me the famous two-volume Book of Etiquette, in a plain carton, for which T will give the postman only $1.95 (plus delivery charges) on arrival—instead of the resu- lar price of $3.50. 1 am to have the privilege of return- ing the books within 5 days and having my money re- funded {f I am not delighted with them. may send Name. . Address Check this square If you want these books with the beautiful full-leather binding at $2.98 with same return privilege. (Orders from outside the U. S. are payable $2.44 cash wtth oraer, 5 Lesiher vinding, outside U. S.. $344 cash with or PRESS OF WILLIAM GREEN, NEW YORK comicbooks.com