Judge — November 24, 1923 — page 3: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

- Are You a Babbitt? Do Intelligent and Sophisticated People Laugh at You When You Leave? Do They Repeat Your Crudities and Smile Knowingly? Are You Barred from the Company of the Cultured Because Intellectually You Are a Main Streeter? BY E. HALDEMAN-JULIUS Editor of World Famous Pocket Series Self-criticism is the beginning of a mental ukening. You should take inventory even though it hurts. Is your conversation limited to sport, shop talk, the wee the latest divorce Are you em- barrassed in the p of developed and mature minds? Ask yourself why you are suspicious of serious ideas, why you dismiss new vie wpoints with the envious snee “highbrow.” Ask yourself why you ¢ ther and | Voltaire, Ibsen, Shaw, Wells and Wilde. You have no sound opinion to expre: evolution, philosophy, history, the And yet, intelligent and interesting people are superior to you merely because they read great book: ad in their spare moments— the moments you waste—the moments in waiting for trains, in riding on car waiting in offic hours and hours talk interestingly in the company of alert | men and women. Analyze your mind and you will find that you cannot command a respectful hearing among the better elements because mentally you are lazy. You haven't been reading good books. You haven't shown genuine knowledge of the best fiction of masters like De Maupassant and Balzac. You know little or nothing about great men like Napoleon, Lincoln, Nietzsche, Darwin, | Babbitt | | of magnetic and compelling met | each week which would make you the equal and women. If you are not reading good books you re shutting the door in your own f uch 2 person is called “a Babbitt \ 1 uninteresting person with a uninteresting mind, who is attracted small, to small, uninteresting things and who in- dulges in small, unint ting chatter. You should ask yourself, “Am [a Babbitt, and if I am how ¢ the social stigma of Babbittry There is an escape, and it is a and inexpensive one. You must re: nl boeks and you must begin NOW, before your is | Library,” mind becomes hopelessly petrified. I have dedicated my life to the work of bringing culture to the people. That I have been successful is shown by the expressions from the press, pulpit and university. In the words of the Baltimore Sun: at individ- ual, 5. Haldeman-Julius, is doing more to educate the ntry than any ten univer- sities put together.” This refers to the amazing distribution I have given good literature through the world famous Pocket Series—the little blue books that are seen everywhere. IT have edited hundreds and hundreds of books, and I have sold 40,000,000 of them So IT feel 1 the public I have gone through ind chosen 45 volumes which will open the door to comradeship with keen and distinguished personalities. I eall this collection “Phe Self-Development and the price is so amazingly low as to put it within the sh of everyone. have as a in the past four years. earned the right to serve guide to better things hundreds 0} books Here Arethe45 Books Which Will Send Y ouon the Roadto Culture FICTION—It is important to be in touch with only the very best. Therefore, I have included the following volumes: 1. Made moiselle The Tallow Ball. 3. Six Short Stori (All three volumes by De Maupassant.) 4. Bs 5. The Man Who 6. One 7. Tolstoi's SI é of the Blind. Wells. I also include one volume of DRAMA (9) entitled “Ghosts,” by Henrik Ibs HISTORY AND BIOGRAPHY— Here is & most vital subject. You must not neglect this field. It represents the best to be had. The volumes are follows: 10. Life of Napoleon. 11. i ory of Oscar Wilde’s Life. fe of Lin- coln. Bowers. Joltaire. Victor Hugo. 14. L ations. —_ Finge: 15. Life of Shakespe of His Plays. 45 Books---3,412 to the people (and low) I am doing e has been too Here is a be an do nothing but good, if those who ¢ the mental rut will do their shure. re and an Analysis By bringing these books setting the,price ridiculous! something con: much d If these 45 books were issued in the ordinary way they might cost you as much as a hundred We have decided to issue them so Il of them for the price of one ¢ . Here are 45 books, 3! x 5 inches in size, bound s y in card cover stoc! You can take these 45 books with you when you go to and from work. You can read them HUMOR—As we must avoid pedantr we must not be dry-as-dust, let_us always ‘di of hamor. Humor is the pos: ion of the brilliant and the civilized. 'There- fore the following volumes: ing Frog Ma rk 16. The Jump- and Other Humorous Tales Etghe Hy Is. Epigi of Wit, pigrams Bernard Shaw. Maxims of poleon. What Great Men Have id About Women. LITERATURE—The need for good books under this heading is self-evident. luded the following v of jun on Nature. Thoreau. of Men and Women of E ove. Montaigr oO Gems from Emerson. ley. Pages---Only $2.48 in your spare moments. or five of them into a pocket and they will not bulge. You can investigate the best and the soundest ideas of the world’s gr and the price will be so low as te The eis only $2.48 for the entire Here is the very best at the very least were such great works offered at so low to do is to sign your name su can slip four utest miasters— astonish you. librar price, and addre below. ‘ou don’t have te nd any Just mail us the blank and we will send you the 45 volumes described on this page—you will pa And the books are yours. the postman $2.43. If you want to send cash with order remit 48. ~n 1 Therefore | PHILOSOPHY AND RE of tremendous vifi Plato Future. 31. the volumes are to Plato. John Stuart Mill. r. Goethe. —This needs no argument. The modern man must know science. Therefore: Suggestion, How It Work: oa elding. 40. Introduction to A History of Evolution. The Building of the Earth. 43. The Origin of the Human Re 44. Reflec- on Modern Huxley. 45 the to Human Understanding. -Send No Money SEND NO MONEY BLANK Haldeman-Julius Company, Dept. A-106, Girard, Kans. I want the 45. books listed on this page. I want you to send me these 45 books by parcel post. On delivery [ will pay the postman $2.48, and the books are to be my property without further payments of any kind. Fielding. Name. . City State Persons in Cunada or foreign country must send $2.45 with order.