Judge, 1923-10-27 · page 27 of 36
Judge — October 27, 1923 — page 27: what you’re looking at
What you’re looking at
This page is primarily a **product advertisement**, not political satire. It promotes a one-volume complete Shakespeare edition published by P.F. Collier & Son Company, printed in Scotland and bound in New York. The image shows a hand holding the compact leather-bound book to demonstrate its portability and elegant design. The advertisement emphasizes the remarkable achievement: 1,352 pages of all 39 Shakespeare plays and poems, printed on India paper in large, clear type, with a thumb index for easy navigation. The pitch targets educated readers seeking convenience and prestige—a "true friend for every journey" and source of "joy and pride of possession." The marketing urgency ("while the books last!") and repeated cable orders to Glasgow suggest genuine commercial success. This reflects early 20th-century consumer culture celebrating technological and manufacturing innovations that made prestigious literature accessible and portable for the middle and upper-middle classes.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The famous single volume containing everything Shakespeare wrote. Print- ed in Scotland on India paper. Bound in America in flexible leather. All of Shakespeare— 39 complete volumes NBELIEVABLE, yet true. Here, in one limp leather, India paper volume, are contained all the complete plays and poems of Shake- speare, usually published sepa- rately in many volumes. The type is large and clear, printed on opaque India paper -1352 pages. The thumb index makes place finding easy. And the beautiful leather binding crowns a mas- All of the great master’s writings are here, every instead word and line, one volume All's Well That Ends Well Antony and Cleopatra As You Like It Comedy of Errors Coriolanus Cymbeline Hamlet Julius Caesar King Henry IV (First part King Henry IV (Second part) King Henry V King Henry VI (First part) King Henry VI (Second part King Henry VI (Third part King Henry VIII King John King Lear King Richard 11 King Richard III Lover's Complaint Love's Labour's Lost Macbeth Measure for Measure Merchant of Venice Midsummer Dream Much Ado About Nothing . Sir Henry Irving's E Also: graphical Introdue Merry Wives of Windsor Night's terpiece of the bookmaker’s art. In Glasgow, at Collins’ Clear-Type Press, we found last fall a few hundred un- bound copies of this master- piece. We rushed them to New York, and bound them at the great Collier bindery. Within three days after the appearance of our first ad- vertisement the supply was exhausted. Since then, we have re- peatedly cabled to Glasgow for more books. of 39: Now an- Gihelio othersmall Pas pnate Pilgrim edition has Phoenix and the Turtle Rape of Lucrece Romeo and Juliet Sonnets Taming of the Shrew Tempest Timon of Athens Titus Andronicus Troilus and Cressida Twelfth Night Two Gentlemen of Venus and Adonis Winter's Tale on Shakespeare and Bacon dex to Characters, and GI in one! been received. We will fill orders as they come in— while the books last! Here, indeed, is a book to have in your library, for read- ing, for reference, for the pure joy and pride of possession. A book, too, to slip in your traveling bag, a true friend for every journey. To make sure of your copy, act quickly. Many will order. Some will be too late. Here is the coupon. Fill it out now—before you mislay or forget it. P. F. Collier & Son Company 416 West Thirteenth Street New York, N. Y. P. F. COLLIER & SON COMPANY. 416 West Thirteenth Street, New Send me for free exarnin comicbooks.com