ComicBooks.com Register / Loginit's free!

Judge, 1923-10-06 · page 36 of 36

Judge — October 6, 1923 — page 36: what you’re looking at

📖 Open the full issue in the page-flip reader →
Judge — October 6, 1923 — page 36: Judge, 1923-10-06

What you’re looking at

This page is **primarily an advertisement**, not a satirical cartoon. It promotes Dr. Charles W. Eliot's "Five-Foot Shelf of Books"—a famous curated library collection published by P.F. Collier & Son. The advertisement uses a simple visual comparison: two equally well-dressed men, where one appears knowledgeable and well-read while the other is limited to daily news. The implication is that the reader could become the more cultured man by using Eliot's reading plan—spending just "15 minutes a day." Dr. Eliot (1834-1926) was Harvard University's renowned president, giving his endorsement weight. The ad promises that anyone can gain a "liberal education" through this curated reading system, positioning self-improvement through books as accessible to busy businessmen. The appeal is fundamentally about aspiration and social mobility—suggesting that reading the "right" books could elevate one's social standing and intellectual credibility, a common marketing angle of the era.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

of these two men has learned the secret of 15 minutes a day? The secret is contained in the free book offered below. : day can mean in growth and success. ERE are two men, equally good-looking, equally well- dressed. You see such men in every social gathering. One of them can talk of nothing beyond the mere day’s news. The other brings to every subject a wealth of side- light and illustration that makes him listened to eagerly. He talks like a man who has traveled widely, though his only travels are a business man’s trips. knows some- thing of history and biography, of the work of great se tists, and the writings of philosophers, poets, and di Yet he is busy, as all men are, in the How has he found time to acquire so rich ground? When there is such a multitude of books to read, how can any man be well-read? The answer to this man’s success—and to the success of thousands of men and women like him—is contained in a free book that you may have for the asking. In it is told the story of Dr. Eliot’s great discovery, which, as one man expressed it, “does for reading what the invention of the telegraph did for communication.” From his lifetime of reading, study, and teaching, forty years of it as president of Harvard University, Dr. Eliot tells just what few books he chose for the most famous library in the world; why he chose them, and how he has arranged them with notes and reading courses so that any man can get from them the essentials of a poco ------ P. F. COLLIER & SON COMPANY 416 West 13th Street, New York City By mail, free, send me the little guidebook to the most famous books in the world, describing Dr. Eliot's I ‘oot Shelf Books, and containing the plan of readi ommended by Dr. Eliot of Harvard. ; Mr. Name Mrs. Mus Address Until you have read it you have no idea how much 15 minutes a Send for your copy now liberal education in even fifteen minutes a day. The book- let gives the plan, scope, and purpose of Dr. Eliot’s Five-Foot Shelf of Books The Fascinating Path to a Liberal Education Every well-informed man and woman should at least know something about this famous library. The free book tells abou has put into his Five-Foot $ of a liberal education,” how he it that e “fifteen minu y how in pleasant moments of spa using the reading courses ‘li provided for you, you can the knowl- edge of literature and life, the culture, the broad viewpoint that every university strives to give. “For me,” wrote one man who had sent in the coupon, “your little free book meant a big step forward, and it showed me besides the way to a vast new world of pleasure.” Every reader of this ted to have a copy of this handsot id entertaining little book. It is free, will be sent by mai nd in- volves no obligation of any sort. Merely clip the coupon and mail it to-day. for this Free Booklet that gives Dr. Eliot’s own plan of reading P. F. COLLIER & SON COMPANY Publishers of Good Books Since 1875 PRESS OF WILLIAM GREEN, NEW YORK comicbooks.com