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Judge, 1922-03-18 · page 36 of 36

Judge — March 18, 1922 — page 36: what you’re looking at

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Judge — March 18, 1922 — page 36: Judge, 1922-03-18

What you’re looking at

This is primarily a **book advertisement**, not a cartoon or satirical content. It's a full-page ad from the Brunswick Subscription Company announcing "Fix-Your-Own-Price Sales"—an early 1920s marketing innovation where customers could bid whatever amount they wished for books, with the highest bidders receiving their selections. The ad lists specific book collections available: a 351-set Business Man's Commercial Law Library, 503 copies of *The Camera Book* (featuring WWI photography and articles by General Pershing), and 107 sets of *The Principles of Money and Banking*. **Historical context**: Published in 1922, this reflects post-WWI consumer culture and the growing mass-market book industry. The "fix your own price" gimmick appears designed to create competitive excitement and rapid sales turnover. **No political satire is present** on this page—it's straightforward commercial advertising from the Judge magazine's back pages.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Fix-Your-Own-Price Sale! Never before in the history of Book Sales has there been such a sale as these Fix-Your-Own-Price Sales. In the first of these extraordinary sales held a month ago, 3,069 new books were sold and more than 500 additional bids were returned because they could not be filled. The report on the second has not been completed at this writing, but judging by the bids now being received, it will far exceed the previous sale. Indeed, so successful have been these two sales in producing quick results that we are offering the remainder of our stock in another Fix-Your-Own-Price Sale Thousands of booklovers have already secured new books at these bargain prices and are richer for their investment. Bid Whatever You Like Here is another offer of more books which will be sold to the highest bidders. All are in first-class condition—books well worth reading and owning. They are attractively bound in cloth and will adorn your library. This is your chance to get these books, not at the publisher’s price, but at your own. Make any bid you want to—50 cents, $1.00, $2.00—whatever you wish. Send in your check or money order attached. and specify the books you want and the price you want to pay. The highest bidders will get the books—no matter how low the price. Bids will close March 30, 1922. At that time, all bids will be tabulated and the books shipped to the highest bidders. Here Are the Books 351 Sets Business Man’s Commercial Law Library 503 Copies of The Camera Book in 6 volumes, sizes 8” x 5”, bound in tan cloth with gold bound in dark green cloth, 1034” x 1434" printed on lettering, printed on good paper of about 300 pages coated paper, with hundreds of photographs of the Great per volume. The work is edited by Albert S. Bolles, pelea stay a arte whee Crees Dram Ata Fh-D.. LL.D., Lecturer on Commercial Law and Banking dren and young people will delight in reading and which in Haverford College. formerly Professor of Mercantile will fix the histery of the late war in thelr hinds as Law and Banking in the University of Pennsylvania. nothing else can." Some of the illustrations are in full In this space, it is impossible to give even limited descrip- color and the articles are by General John J. Pershing, tion of the contents of these volumes further than to Ex-Pres. caacon son, Colonel Leonard Lf Ayres, name the general head. Vol. 1—The Ownership and A. Sleicher. Sidney R. Cook, Chariton Bates Strayer, , Tol. 2--C tae diester . It's edited by E. A. Forbes. There are Use of Land. Vol. 2—Contracts—Highways—Farms. ouly afew Of these: eo make: yourloffer' so thing you are Vol. 3—Personal Property—Banks. Vol. 4—Corpora- sure to get one. How about $1.00? tions, Insurance, The Ownership an Use of Personal Property, The Pledging of Personal Property, Corpora- 107 Sets, 2 volumes, The Principles of Money and tions, Domestic Relations, Mortgages, Liens, Bailments, Banking ‘Trusts, Corporation Stock and Stockhoiders, Directors, Siasios he 516" Dividends, Beneficial and Other Voluntary Associations, by, Oharisa 2 Cousnt, bound! in’ brown: cloth. 8° 57f Marriage ‘and Divorce, ete. Vol. 5 Domestic Rel attack on money as a medium of exchange has attracted ee oie coins ee A the attention of the world to the principles of banking. arena As dren, Guardianship, The Rights a: Mr. Conant explains them so that you can understand. Liabilities of Employers and Employees, Assaults, Everybody uses a bank. Find out what they do and gem es ae ee Noo ee how they do it. Retail price of these books is $4.50. ct, Au obile Law, Legal rt 9 Form—in hort, mealy every, branch of, aw which ‘. Is it worth $2.00 or $1.50 or $1.00 a volume to you? ness man or an ordinary citizen should know is ex- lained very. simply and lucidly in these six volumes, 208 Copies of the C. S. Hammond Atlas of the World Be your own lawyer. The advice in any one of these bound in heavy brown paper with 1920 census. There are voltimes may save you thousands of dollars. What do new maps of E. Africa ‘and Asia. ‘The maps are Fou offer? Cheap at $6.00. Remember others are in three colors, cleariy printed. A bargain at $1.00— bidding for this limited number of sets. do you offer 50 cents or 40? First come, first served. Here’s your chance. Don't be bashful. Bid whatever you want, remembering that others appreciate bargain values too. Books will be expressed collect to highest bidders Unsuccessful bidders’ remittances returned March 31st. Mail your bids at once. Brunswick Subscription Company 627 West Forty-third Street, New York City PRESS OF WILLIAM GREEN, NEW YORK comicbooks.com