Judge, 1921-07-30 · page 2 of 36
Judge — July 30, 1921 — page 2: what you’re looking at
What you’re looking at
# Analysis This page is entirely an **advertisement for Film Fun magazine**, not political satire or a cartoon. It promotes the August issue of Film Fun, which was dedicated to humor about motion pictures. The ad emphasizes that 10 million Americans attended movies daily, and that Film Fun was the only magazine devoted to screen comedy. It highlights the magazine's features: approximately 50 photographs per issue, gossip about film "stars," writing by notable authors about cinema, and sophisticated humor. The advertisement positions Film Fun as appealing, accessible entertainment—neither "highbrow nor lowbrow; only just human and entertaining." The call-to-action urges readers to purchase the magazine at newsstands. There are no political cartoons, caricatures, or satirical commentary on this page—it is purely commercial promotion for a popular entertainment publication.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
10 Million People a Day go to the movies in this country; and say what you will about the quality of the average motion-picture production, it has an influence more profound, more deeply rooted than the printed word, and is spread over a wider territory. The “‘pictures” are the universal language; they speak to the heart, they stir the emotions, they leave their impress on the dullest intelligence. And next to the movies themselves are the magazines which tell about them and illustrate them in “stills.” Only one magazine in the world is devoted to the humor of the screen. That magazine is FILM FUN. It is clean, bright, sophisticated, amusing. It is the popular motion-picture magazine in its perfection. * It publishes an average of fifty unique photographic illus- trations in each issue. It tells intimate facts about the famous “‘stars” of the screen. It prints the best thought of the best-known authors on all matters relating to the art of motion pictures. It is beautiful physically and it is a joy to read. It is neither highbrow nor lowbrow; only just human and entertaining. We believe it will be worth your while to buy a copy of FILM FUN at the nearest newsstand or periodical shop. We believe that once you have read it you will want it every month. Try it—today. Ask for the August FILM FUN Now On sale (if not already sold out) by all live-wire newsdealers ~ and booksellers. 2 at the Post-Office at New York City, N. Y., under Act of M ja. Published weekly and copyrighted 1921 by the Leslie-Judge E. J. McDonnell, Treas.; We D. Green, Secretary; 225 Filth Ave.