Judge, 1921-03-26 · page 2 of 32
Judge — March 26, 1921 — page 2: what you’re looking at
What you’re looking at
# Analysis of "The Proof of the Pudding Is In the Eating" This is primarily an advertisement for *Judge* magazine itself, disguised as a humorous "recipe." The text uses cooking metaphors to describe the magazine's editorial formula: combining artwork by named cartoonists (Lowell, Flagg, Starrett, De Maris, Rea, Fellows), jokes, movie commentary by "Lenso," editorials by "Metcalf," European pictures, and features called "Bad Breaks." The satire targets the magazine's own commercial nature—it's essentially saying: "Here's what we mix together to make entertaining content." References to "Waldron" and "Walt Mason" appear to be contributing writers. The subscription pitch ($1 for 10 weeks, or $7 yearly) occupies the lower portion. This is self-promotional content typical of early 20th-century magazine advertising, using wordplay to encourage subscriptions.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Proof of the Pudding Is In the Eating Take an attractive colored cover. Add a generous quantity of clever drawings by artists like Messrs. Lowell, Flagg, Starrett, De Maris, Rea, Fellows, and others. Stir in a liberal measure of new jokes. Next add a pageful of movie comment by Lenso. Then marinate with Metcalf's editorials and dramatic criticisms. Quickly pour in the best of European pictures and jests, having pre- viously selected the bubbling fun of the whole college press. Use a reasonable number of Bad Breaks. Enrich with a story by Waldron and one of Walt Mason's wise poems in prose. Flavor with fun. Sweeten with sentiment. Spice with satire. Warm up with wit, and you can enjoy THE PROOF OF THE PUDDING by getting a generous helping for $1 (10 weeks) or a whole year’s supply by sending seven dollars to JUDGE 225 FIFTH AVENUE NEW YORK 225 Fifth Avenue New York, N. Y. comicbooks.com