Judge, 1921-01-29 · page 2 of 32
Judge — January 29, 1921 — page 2: what you’re looking at
What you’re looking at
# Analysis of Judge Magazine Page This page is primarily **advertising for Judge magazine itself**, using satire to promote subscriptions. The main cartoon shows a man dumping garbage labeled "To the Town Dump" while fleeing, captioned "To the Dump with All the Gloom Goblins." This visual pun illustrates Judge's stated editorial philosophy: the magazine offers **humor as an antidote to contemporary anxieties** about "business and government and society." The advertisement emphasizes Judge as an "optimistic, cheerful, humorous" publication—what it calls the "Happy Medium"—positioned against the gloom and tension of the era (likely 1920s-30s). The offer of 10 issues for one dollar was meant to introduce new readers to this escapist humor. The secondary cartoon (right) reinforces the anti-gloom message with crude humor about "suckers" and daily misery, again promoting laughter as remedy.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
“To tue Dump wit ate tHe Groom Gostins” Here’s a Job for That Dollar in Your Pocket » Make It Start the Year Happily for You } Some “wise birds” are hooting dolefully about business and government and society and everything. Maybe you don’t want to listen—but you can’t help hearing some of it. JUDGE is the remedy. JUDGE is optimistic, cheerful, humorous—the true “Happy Medium.” 4 Humor is more essential in these days of tension than ever before, and every issue of JUDGE. is filled wholesome humor. has no fads, no hobbies, no ambition to reform anything or anybody except, of course, the reformers. It just entertains without preachment and amuses without resorting to vulgarity. Every copy is packed to the brim with chuckles. If you_don’t_ read JUDGE, you are missing a treat. Do you want to get acquainted? Here’s your chance. That dollar in your pocket will get you the next 10 issues of JUDGE, delivered right at your door. ‘The regular price is 15 cents a copy, so you are really making 50 cents on that dollar. Pretty good bargain all around, isn’t i Get the next 10 copies by using the special coupon below, then see ey! if you don’t want JUDGE for Dont you knew life. It’s the biggest value there 1tS aBainst , is in humor—and humor | itself is priceless, particularly when the gloom goblins are out to. get you. JUDGE 225 Sth Avenue, New York, N. Y. Bi 50 wo rth This special offer is open only to those who require an introduc- tion to JUDGE. Regular subscrib- ers, however, aren't: interested in any reduction in price. ‘THI*Y WANT JUDGE, NO MATTER WHAT TT COSTS. So will you poco nos tomes when you know it better. Witt Ir Come to Tuts? 7 ' ' 1 ' 1 1 ' ! ' 1 1 i} 1 1 i} ' ' ' i) 1 | comicbooks.com