Judge, 1920-06-05 · page 36 of 36
Judge — June 5, 1920 — page 36: what you’re looking at
What you’re looking at
This page is primarily a **cigarette advertisement**, not political satire. It promotes Murad brand Turkish cigarettes to Judge magazine's readers. The ad argues that Turkish tobacco represents superior quality and justifies premium pricing (20¢). The decorative Ottoman-style medallion at top reinforces the "Turkish" branding. The copy uses a exclusivity appeal: Turkish tobacco is "the best...grown on earth," and because quality is inherently costly, Murad's higher price proves its superiority—"the more Turkish of superior quality used, the better the cigarette." The phrase "Judge for yourself—!" invites readers to test the product themselves. The packaged cigarettes pictured show the product alongside marketing claims about purity and grade. There is no detectable political cartoon or satire here. This reflects early 20th-century marketing practices and cigarette advertising conventions before health warnings became standard.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
r_> URKISH tobacco is the best cigaretie|) tobacco grown on earth. Needless to argue that point—it’s the world’s verdict. Like the best of everything, the best Turkish tobaccos are costly. If the 100% pure Turkish tobaccos of whicl MURAD is made were cheap in price, there would be but few other kinds of cigarettes smoked. You can test the aristocracy of a cigarette by the quality an quantity of Turkish it contains —the more Turkish of superior qualin used, the better the cigarette. MURAD is 100% Turkish of the purest and best varieties grown Could any cigarette be more? That is why MURAD costs more than ordinary cigarettes. That is why MURAD is Supreme. Ss TURKISH CIGARETT ADE ESET tO ENCED RE 0 Sean ns wee GRACE SMoKe TTES: TURKISH as a. hm “Judge for yourself—!” y Makers of the Highest Grade Tarkis' Aaargysros and Egyptian Cigarvittes in the World comicbooks.com