Judge, 1919-12-13 · page 36 of 36
Judge — December 13, 1919 — page 36: what you’re looking at
What you’re looking at
This page is primarily **advertising, not political satire**. It's a product advertisement for WDC Triangle Pipes, manufactured by Wm. Demuth & Co. of New York. The top image shows the pipes and smoking accessories themselves. The left side depicts illustrations of men in various settings (appears to be leisure/social scenes), used to market the product to male consumers as a desirable luxury item. The advertising copy emphasizes that Triangle Bakelite—a synthetic material—offers advantages of natural amber (color, appearance) without its drawbacks (brittleness, flammability). The pipes feature genuine French briar bowls and are positioned as upscale products ("better grade shops," $1.00 and up). **For modern readers**: This represents early 20th-century consumer marketing normalizing smoking as sophisticated leisure, with no health warnings. The "Judge" magazine context suggests this appeared among satirical content, though the advertisement itself contains no satire or political commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
TRIANGLE THE GENUINE BAKELITE W DC Triangle Pipes are as good as they are beautiful. They com- bine the WD C standard of good- ness in the bowl, and the lasting beauty of a Triangle Bakelite bit. There is no substance known to science more suitable for pipe stems, cigar and cigarette holders than Triangle Bakelite. It) pos- sesses all the advantages of natural amber but none of the failings. It has the beautiful coloring of amber—brilliant, rich and trans- lucent --but excels in that it is tougher and more durable than amber. It has neither taste nor odor and is non-inflammable. The bowls of the WDC Triangle Pipes are genuine French briar, specially Demuth seasoned and guaranteed against cracking or burning through. Men who want something dis- tinctive ina pipe will find a variety of select shapes in WD C Triangle Pipes, at the better grade shops at $1.00 and up. tion of cigar holders at 50c and up, Also a wide selec- and cigarette holders at 35¢ and up, in many beautiful shapes. Won. DEMUTH & CO... NEW YORK WORLO'S LARGEST MAKERS OF FINE PIPES