Judge, 1918-06-01 · page 36 of 36
Judge — June 1, 1918 — page 36: what you’re looking at
What you’re looking at
This is primarily a **safety advertisement** for tire chains, not political satire. The illustration depicts a car accident scene with an ambulance being called, establishing the danger premise. The "satire" here is directed at **motorists themselves**, not political figures. The ad argues that drivers who fail to install tire chains during wet weather are responsible for accidents—both for their own safety and for potentially hitting pedestrians. The headline "and the Weed Chains In the Tool Box all the time" sarcastically suggests that chains sitting unused in a toolbox are worthless. The moral message is direct: **drivers bear responsibility for road safety**. Installing chains isn't optional caution—it's a legal and ethical obligation. This reflects early automotive-era attitudes about motorist accountability and public safety. The "Everyweed is Guaranteed" seal suggests American Chain Company's quality branding. This appears to be vintage advertising (likely 1920s-30s based on car and typography style), when tire chains were standard winter equipment.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
' ® TS : ) -and the Weed Chains ‘" In the Tool DOX e/the time Another Nasty Skid—Another Smashed-up Car— Another Call for the Ambulance. Will Motorists never learn to take warning from the experiences of others? A chainless car on a stippery pavement is an uncertain car. You know this as well as we do, and are expected to be prepared. Being prepared doesn't merely mean carrying tire chains in yyur too! box— what earthly good can they do there? When It’s Wet or Slippery Tire Chains Belong On the Tires You shouldn't hesitate a moment in hauling them out of the tool box at the first drop of rain. Use Precaution as well as Caution. You are to blame if your car skids. You are responsible if it swings into a pedestrian. For Safety’s Sake Put Chains on Your Tires AMERICAN CHAIN COMPANY, Inc. EET Commit Bridgeport \¢/ Connecticut In Canada: Dominion Chain Company, Limited, Niagara Falls, Ontario if: J ‘ Largest Chain Manufacturers in the World ae \ The Complete Chain Line—All Types, Alt Sizes, All Finishes—From Plambers’ Safety Chain to Ships’ Anchor Chain. comicbooks.com SWIM