Judge, 1918-04-13 · page 36 of 36
Judge — April 13, 1918 — page 36: what you’re looking at
What you’re looking at
This is a **Fairy Soap advertisement**, not a political cartoon. It depicts a woman bathing a child, showcasing the product's qualities: a pure, floating oval cake that lathers freely and cleanses agreeably. The ad uses the product's name ("Fairy") playfully in its tagline—"Have you a little Fairy in your home?"—suggesting the soap makes bathing pleasant for children. The manufacturer is listed as the **Fairbank Company**. This represents early 20th-century advertising strategy: associating a mundane household product with cleanliness, purity, and domestic comfort. The elegant presentation and refined language ("adds real pleasure") were typical of period advertising that positioned soap as a luxury item enhancing family life.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
O you, too, enjoy the refreshment of the pure, floating, oval cake? How freely it lathérs— how agreeably it cleanses! Fairy soap adds real pleasure to toilet and bath. Gn FAIRBANK conrany? “Have you a little Fairy in vour home?” ; - = comicbooks.com