Judge — April 7, 1917 — page 28: what you’re looking at

What you’re looking at

This is a vintage advertisement for Murad Turkish cigarettes, priced at 15 cents. The ad features a stylized black and white image of a woman's face in profile, smoking a cigarette, with geometric Art Deco design elements framing her features. The prominent text reads "THE TURKISH CIGARETTE" with what appears to be descriptive copy below (partially illegible in the OCR). The advertisement reflects early 20th-century marketing that associated Turkish cigarettes with exoticism and sophistication. The modernist aesthetic and the emphasis on "Turkish" origin were common selling points of the era, when such cigarettes were considered premium products. The price point and magazine placement indicate this was targeting middle-class consumers.