Judge, 1916-09-16 · page 23 of 28
Judge — September 16, 1916 — page 23: what you’re looking at
What you’re looking at
This page combines **satirical humor with advertising**. The left column features "College Wits"—brief jokes poking fun at academia and social situations typical of early 20th-century college life. Examples include a teacher's trick question about things that didn't exist (answered "widow"), wordplay about missing dictionary entries, and romantic mishaps at proms. The dominant right side is a **Budweiser advertisement**, which frames beer consumption as healthful—claiming "good hops are good for the nerves" and emphasizing Saazer Hops' quality. This reflects pre-Prohibition advertising (likely 1910s), when beer promotion was still openly published in mainstream magazines. A secondary notice offers **photography prizes** to readers, soliciting news images for the magazine. The satire is gentle, aimed at college students and young professionals rather than political figures. No identifiable caricatures appear—the humor relies on situational comedy and wordplay rather than topical commentary.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Withthe College Wits | AFact—. Teacher—Who can tell me athing of importance that did not exist red years ago? Sy ea e.— Widow. tity, Not Quality—Enginecr—1 rant a Webster’s largest size dictionary. Liverian—We have none in now except the small ones. woe . Exgineer—Naw, this is important; there's aleg missing on my dresser. —Cha parral. Professor to Old Cook—R have been with me now twent leeward for your faithful service, decded to name this new beetle which I iscovered, after you.””—Gurgoyle. ecords e him Do the chimes tell what time it is?” Well, they've never tolled it yet.” Widew Poor Creature!—We hear that a certain fin company is going to produce a movie vitout any reading matter in it at all. This is going to be a terrible blow to the woman who sits behind us at the Bijou. Record. Atthe Prom—Ve (noticing his partner ist talking much)—You scem to be intel- ketually fatigued. Ske (absently)—My feet hurt awfully sr Starvation Diet—First Moth—Why so nd emaciated this spring, brother? nd Ditto—1 was shut up all winter tha young lady's bathing suit. Not an Oder bite to eat in the closet!—Punch Bowl. The Frugal Bystander—“I feel like Brbling,” “Said the close-fisted — party. Juck, suppose you and Bob shake the a6 to see who buys the cigars. i Me, Goals to Newcastle—Daughter ithe, our Domestic Science professor is 9g us how to spend money— Perett (interrupting) —Why doesn't he ‘adh fish how to swim?—Panther. GREAT BEAR SPRING WATER “Its purity has made it famous" {Ge de case of six glass stoppered bottles. (ADV?) ering Saazer Mops oon Bohemia C Hop quality deter~ mines deliciousness of beer flavor. 00d hops are good for the nerves. aazer Hops are conce~ ded to be the best hops. Genuine imported Saazer Hops are used exclusively in makin Ae ene Jor distinctive deli— ciousness and pure wholesomeness demand Budweiser Bottled at the Brewery AN. HEUSER-BUSCH, sr. Louis. OR the best photograph appearing on its pages each month, Leslie’s will offer a prize of $25.00; for the second best $15.00; and for third $10.00. The prize pictures and all others accepted by the editors will be paid for at the regular rates. Photographs will be judged by Leslie’s editors on News Interest. Reproduction Qualities. Promptness in Sending. Size of Print. Anycne may send pictures and there are no conditions except that the print must not be submitted elsewhere at the same time. Remember, if the picture pted, whether it wins a prize or not, it will be ured and paid for at the usual rates. ‘If copyrighted, written copyright release must accompany photo. Leslie's wants news pictures and wants them quickly Address, Editor Leslie’s, 225 Fifth Avenue, New York City _| comicbooks.com