Judge, 1916-08-19 · page 27 of 28
Judge — August 19, 1916 — page 27: what you’re looking at
What you’re looking at
This is primarily **advertising**, not political satire. Judge magazine is selling illustrated prints of "five bathing girls" by prominent illustrator James Montgomery Flagg for $1.00 (five 25-cent pictures bundled as a promotional offer). The page includes three sample illustrations by Flagg: "Spring Chicken," "A Chicken Sand-Witch," and "Look Before You Leap"—all featuring stylized young women in various situations. These showcase Flagg's popular illustration style of the era. The humor is light and social rather than political: the ad uses a gentle double entendre ("Have You Room for Five Little Bathing Girls in that Summer Bungalow?") to pitch wall art to summer homeowners. The "bathing girls" theme reflects 1910s popular culture's fascination with modern, leisure-oriented imagery of young women. This represents how magazines monetized content through mail-order print sales, a common early-20th-century marketing practice.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Have You Room for Five Little Bathing Girls in that Summer Bungalow? If you want a bright spot or two on your walls this summer, Judge’s five little girls are waiting. In full colors, mounted on a heavy, double mat, I1 x 14, ready for the frame, these five pictures which sell for twenty-five cents apiece will be sent you for $1.00 Attach a bill, money- order, check or stamps to coupon below and mail it in today. Judge 8-19-16 | E K ABSORBER” y By James Montgomery Flage Judge Art Print Dept. 225 Fifth Ave., New York JUDGE ART PRINT DEPARTMENT 7 7 ’ 7 Enclosed find $1.00. Please az Filth Avenue send me Judge's Five Bathing New York City 7 Girls as advertised. 4 A / Name “LOOK BEFORE YOU LEAP” Z By Enoch Belles Address... comicbooks.com