Judge — September 11, 1915 — page 2: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

“The Literary Event of the Century” “Between two servants of Humanity, who appeared eighteen hundred years apart, there is a mysterious relation. To unmask imposture; to ove; tyrannies, superstitions; to replace the false by the true; to protect the weak the poor, the suffering—that was the war of Jesus Christ! And who waged that war? It was Voltaire. “Let us say it with a sentiment of profound respect; Jesus wept; Voltaire smiled. Of that divine tear and of that human smile is composed the sweetness of the present civilization.” VICTOR HUGO. Thus did Victor Hugo, the loftiest intellect of the nineteenth century, emphasize Humanity’s debt to Voltaire —the most remarkable literary genius the world has ever seen, Historian, sage, satirist, wit, philosopher, dramatist, poet, essayist, teller of Boc- caccio-Chauceresque tales uling the superstitions of his day, champion of mental liberty and foe of intolerance, Voltaire appeals to all classes of the reading public—the intellectual and the unlearned. His HISTORIES are more entertaining than the stories of most writers of popular fiction. His ROMANCES set one thinking before the smile subsides. Every one will admire him for the majestic grandeur of his TRAGEDIES— at once the envy and despair of imitators; all will laud the scintillating wit which gems his COMEDIES—that makes his LETTERS among the most interesting ever penned. Until Voltaire, great epochs were given the names of chiefs of states. Greece had her Age of Pericles, Rome her Age of Augustus, but France—the first to bestow such an honor on a great writer—named the most momentous period in her history, the Age of Voltaire. But Voltaire was more than a chief of a state—he was a chief of ideas—ideas that bore fruit in the French Revolution and in the independence of our own country. Next to the French people themselves, no quarter of the globe should be more likely than liberty-loving America to receive with popular acclaim this splondid edition of Our Unique Inaugural Offer a Golden The 22 Matchless Volumes Opportunity The first three sets from the plates from which this 22 volume edition of Voltaire was printed sold for $4,200.00 per set. An entire limited edition from these same plates sold for $2,520.00 per set. The latter price was established after spirited public com- petition. These plates have now come under our control, through the failure of the publisher, together with about 160 bound sets, and approximately the same number unbound. We propose to use these sets as the means of inaugurating the most remark- The titles and subject heads in these 22 volumes cover several hundred pages in the Index volume. Space does not permit even a partial list. Suf- fice it to say that everything Voltaire ever wrote is here. The unsurpassable tale of Candide and all his other romances and stories, his histories, comedies, tragedies, poems, the Philosophical ‘Dictionary, his letters— upwards of 14,000 pages of wit, rare philosophy, and entertaia- ment in EVERY FORM—a universe of charm for the casual reader—an Epicurean feast for the student. Then there art the illustrations which cost a smal, fortune to get together and reproduce—copies of quaint and rare old prints, etching, engravings, besides choice photogravures, many band colored. The text is printed on special antique finished paper in large able selling campaign ever launched for the bencfit of an intelligent and discriminating reading public. are going to start this sale by offering these few sets now at a price that is practically Voltaire—Prince of Entertainers Ashas been well said by an eminent critic—**Voltaire stands as anen.ertainer in a class apart from all others. Balzac, Hugo, and his country’s novelists and poets bring us draughts from the well in their richly chased cups; Voltaire gives us the spring out of which flows an exhaustless stream of all that maxes fiction alluring, poetry beautiful, e am memorable, common sense uncommonly for ul, and courageous truth-speaking contagious.” In no less felicitous phrasing another authority de clares—"*As a historian Voltaire hol ition. His histories are as enthralling as in all that he does, he rned, brilliant tense. His volume, ‘The Louis XIV," is con- ceded to be the only masterful analysis of the grand monarch and his environment. His ‘Charles X 3 XII" is accepted as the highest and most polished mode! of le and intellectual grasp. The magnificent ‘Dictionaire Philosophique’ (as it was called) which takes up five of these vol- umes, is a delightful mirror of the mind of the man who put the simple word ‘reason’ as paramount to all else. The dramas include both comedies, in which he was a master, and tragedies that are among the most prized classics in France. —_——_$$ | NOT GOOD AFTER SEPTEMBER 20—ACT NOW BRUNSWICK SUBSCRIPTION CO.. J. o-t ick Bidg.. New York Cit volume set of Voltaire which please ship by “xin to my address named below, Name. Address City. . "I Revere My God and I Love M. Less Than the Cost of Paper, Printing, and Illustrating We believe th: time is now ripe for Voltaire, that a market for his works can be created ultimately at a fair price, and that the wide publicity secured for this complete edition by the sacrifice of these sets will amply justify the adoption of this plan, We know that in a few days people all over the country will be talk- about Voltaire and this sale. But these prices are good onl; means that all orders by mail at these prices must be postmarked before midnight of the dates named. Every Time the Clock Ticks the Price Goes Up As we shall be obliged son to establish a selling price that will yield some return on the vested it will be necessary to keep advai price until an adequate Agure is re advances in price will be in accorda: following schedule, subject to such changes as cir- cumstances may render necessary. The inaugural price—-NOW—and until midnight September 20th, next, is $18.10, cash with order, f. 0. b., New York. The price after September 20th, next, will be $22.50. The price after October 20th, next, will be $25.00. Notice of further later announcements. for your set today. Be sure to get your set at the lowest inaugural price. Your friends and neighbors will all want a set when they see yours. But will they be in time to buy their sets at the same price? Money will be refunded if the books are not exactly as represented. vances in price will appeir in bands. e clear type with wide margins. Specially designed title We in tint add to the ich we bound in English Buckram Cloth with gold tops and head Each volume is 6 x83; x1!5 inches. Weight per st (boxed) 50 pounds. activeness of the volumes, wt The Only Complete Edition in English To most English readers Voltaire has been only a great overshadowing name, a tradition rather than a living literary force. Of his writings, only fragments hitherto have ap peared in English. During the 62 years of his literary activity (he died at the ripe sgt of 84) romances, histories, comedies, tragedies, essays, flowed unceasingly from his pen. He labored indefatigably on his Philosophical Dictionary which stands an enduring mon- ument to his genius—the most unique, amusing, audacious yet restrained, and io- structive work in any language. He conducted a voluminous correspondence with the lead- ing men and women of his day. His letters are the most vivid pen pictures we have of the manners and morals of his age. To the enterprise of an American publisher, English readers the world over are indebted for the Herculean labor and enormous expense involved is collecting, translating, and nting in serial. sion, the only complete edition of Voltaire in English, contains @ masterly critique and graphy of Voltaire by Rt. Hoa. John Morley, Vir count Morley of Blackburn, and an introduction by Oliver H.G. Leigh. The translations are by Wi P. Fleming. = “The mechanical work is a marvel even in this marvelous age.