Judge, 1914-09-26 · page 24 of 24
Judge — September 26, 1914 — page 24: what you’re looking at
What you’re looking at
This is primarily a **book advertisement**, not satirical content. It promotes a mail-order collection of O. Henry's 274 short stories in 12 volumes, plus free Kipling stories as a bonus incentive. The illustration depicts a **romantic/supernatural narrative**: a man and woman separated by distance, with the woman appearing as a ghostly presence—he senses her in his boarding house room despite her physical absence. This illustrates O. Henry's thematic preoccupations with urban longing and emotional connection. The marketing emphasizes O. Henry's popularity (claiming 90,000 sets already sold) and his status as "our greatest writer of stories." It notes other nations' academic interest in his work and positions the volumes as prestigious cultural artifacts. The "send no money" offer—approval-based sales with free return—was a common early 20th-century direct-mail sales tactic to reduce purchase resistance.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Mystery of the Sixth Sense | In the little village at home he had lost her. He had searched for her the world over. He had longed for her and loved her. At last, he gave it up and came to New York wo live in a shabby boarding house. There in his own room he found her. In the dust of the corners, he felt her presence. In the bureau drawers — in the very air, he knew her presence. She had been there but a short week before. Send the coupon for this story and the other 274 stories in 12 handsome volumes that you get for a little price. O. HENRY nd coupon—without money—for 274 stories in 12 fine volumes—throbbing with life—with the life of city streets and the life of the Far West plains—of the innocent shrinking with shame, of the guilty who joyously sin, of healthy and jolly fun, of laughter clear and sane—of the weaknesses pardoned by love—and the unforgivable crime. / Send for them allon approval. Send for them at once so you will get the 179 Kipling stories free i 90,000 Own This Edition Already senators and authors, actors and artists, and plain people of ff | From the few who snapped up the first edition at $125 a set distinction. 74h before it was off the press, to the 90,000 who have eagerly Send Coupon and You Will Understand Why sought the beautiful volumes offered you here from the Other Nations Are Going Wild Over Him stylist who sits among his books to the man on the street— 0 te oe ‘ ; 2 i ° the A the y universitiesare planning tablets to his memory: this whole nation bows to O. Henry—hails him with love ThY tex books of Ruclish Literature ang inelode =f and pride our greatest writer of stories. Everybody has to ine sissories, why colleges ate discussing his place in litersiures Kave O. Henry everybody who reads and loves booke— Ss Mgcmies viv cofleees ere discestac bi place fe lheeatan a ‘And besides to get yoo, ipling Given Away 22855 you, tree, Kipling ia storles—the greatest be ever wrote—the red, ted stories of fight and the keen bloe stories of peace. A hehe wlan ten dase, retare bao ‘ Send the books back—the whole 18—if they're not the biggest, the best you } Send No Money frreris2 "hence ass morisg gictrre ior heee sre serminest teat i ing pictures of life. Better thas these are the living stories of today, from Mandalay on Cb! woh 4 bi roved @ favorite bind! eg. | EOI is | 451 Sei 2 Long Novels Bay to S4th Street and Broadway, and from Piccadilly to the Mexican border ranch. Send the coupon be. tore it is too late. Get both vets tipped at once free on approval. Sie aweek pays for 0. Mleary, The Kipling Is free. Seod the coupun and pot the If books on your library FEs ewe joy to pour beark Don't walt till tomorrow and be sorry, Send Coupon today and be glad, REVIEW OF REVIEWS CO., 30 Irving Place, New York 0d poems; one ovel: red ailh loth’ it tops. comicbooks.com