Judge, 1914-09-12 · page 18 of 24
Judge — September 12, 1914 — page 18: what you’re looking at
What you’re looking at
This page primarily contains **advertising disguised as editorial commentary**. The main illustrated article about "Lord Nelson—Old England's Great Naval Hero" is actually a **Budweiser beer advertisement** attempting to legitimize alcohol consumption by associating it with British naval heroism and tradition. The satire works through false equivalence: the text claims Admiral Nelson opposed "prohibitive enactments" restricting soldiers' beer consumption, implying that opposing Prohibition is patriotic and historically justified. This is propaganda responding to the growing Temperance movement, which was gaining political power (referenced in the sidebar article about Prohibition coalitions in Congress). The page also includes typical period advertising for tailored suits, diamonds on credit, and other goods. The two short humorous pieces ("The Star Pupil" and "Evolution") are filler content typical of Judge magazine's format. **The context:** This reflects early 1910s tensions between Prohibitionists and the alcohol industry, with Judge magazine (a humor publication with conservative leanings) publishing anti-Prohibition messaging wrapped in entertainment.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
ngland’s Great Naval Hero OUT Horatio Nelson, England would have been invaded and thaps conquered by Napoleon. ArTrafalgar he smashed forever the French Emperor's hope of creating a naval power. Never was man more idolized and beloved—not only by all of England's people who breathlessly awaited news of his telling victories, but by every man of his fleet Atrue Anglo-Saxon, he detested tyrannous and eeeaue usurpations of every kind. He was H particularly opposed to proh itive enactments governing the diet of his men, who, like him, enjoyed Barley:-Malt brews, even as their fathers did for countless generations before, Good beer, according to Lord Nelson, has unt ever been food. Budweiser Beer for 57 years has been the prodi of an institution holding the highest ideals known to the art ob = ‘The output, due to Quality and Purity, has increased every year until 500 men are daily required to keep pace with the public demand. J Ba any other beer by millions of bottles. ANHEUSER-BUSCH, dweiser sales ex Bottled only at the home plant. ST. LOUIS,U.S.A. Means Moderation Made-to-Measure Express Prepaid $@00 Two piece suit, cut in the lat- eat city style. Made to your in- dividual measure, Fit, work- manship and wear guaranteed. NO EXTRA CHARCE for peg tops, no matter how extreme you order them. P hustler f A good live hustler in every town Agents “take orders for our celebrated Wanted made-to-measure clothes. Dozens of real cloth samples of all the latest materials FREE. Fifty Fashion Plat Tailoring Co. CHICAGO DIAMONDS ON CREDIT Let us send you any Diamond you may select from our catalog so you may compare our values with those offered by other dealers ; be t our IMPORTER'S PRICES at saving. 10% MONTHLY We furnish a guarantee certificate with every Diamond and allow the full purchase price on all exchanges. We will send express prepaid any Diamond or other article, for ex- ‘aminaticn and approval, you to be the sole judge as to whether you keep it or return it ‘at our expense. Write today for our FREE catalog de luxe ‘0, 32, and see how easy it ie for you to own and wear a beautiful Diamond. LW. SWEET & CO., Inc., 2 and 4 Maiden Lane, New York City. What's Not in Washington Things That Might Have Takes i Nation's Capital, bet Hee? by FRANCIS X. OSWALD Washington Correspondent of dunce (Special Dispatch to June) Wasuincton, D. C., September 12—A coalition of the Prohibitionists, Socialists and Populists in the House of Representa. tives and the Senate has been completed, Their combined program, however, is still in the making. So far they have agreed on a general policy of obstruction a; all of the administration’s legit ce forts. Representative Mann, of Illinois, the Republican leader of the House, and Representative Murdock, of Kansas, the Bull Moose leader, have refused all over. tures to join the new alliance. As neither the Socialists nor the Prohibs nor the Pops have a single member in either House, the tripartite merger is not likely to fig- ure largely or loudly in the present ses- sion. The same absence of membership has so far made it impossible to unite upon a leader. The Star Pupil YOUNG man knocked at the door of Wisdom. ‘I am madly in love with a beautiful chorus girl,"” he said. “Sach eyes! Such hair! Such a figure! Is there no cure?"’ “Certainly,” replied Wisdom; ‘a most effective cure. Take the absent treat- ment and report to me ina year.” The young man became enraged. “I was told that you knew what was best,” he cried, ‘‘but I see you are only a fool, after all!’’ And he slammed the door in Wisdom’s face. ‘‘I will call on Folly,” he said to himself. ‘‘I’ve always taken her advice."’ Folly heard the case at once. ‘Why, of course,’’ she answered. ‘Marry the girl immediately. Report to me ins year."’ “You're a brick !'’ exclaimed the young man. ‘‘Me for you every time!” A year passed, and the young man once more rapped at Folly’s door. ‘You ad- vised me,’’ he stormed, ‘‘and the creature spent my entire fortune and then left me.” Folly smiled. ‘*But you asked for a cure,” she answered, ‘‘and you have it. Good-by! Something tells me I'll not see you again very soon. Now call next door.’’ Experience answered the summons. “Yes,” it said, ‘the fee was rather ex cessive, I'll admit, but I do not think that there will be any relapse. Here is a diploma to show that you have been through our school. Wisdom established it, Folly enrolls the pupils, and I grada- ate them. So long!’ —William Sanford Evolution _The children of those who are snubbed to-day become the snobs of to-morrow. SPRING WATER. y has made it famous. age of siz gines stoppered bottles (4P7E! comicbooks.com