Judge, 1914-05-30 · page 19 of 24
Judge — May 30, 1914 — page 19: what you’re looking at
What you’re looking at
This page combines short humorous anecdotes ("Stories with Smiles") with a large **Budweiser beer advertisement disguised as patriotic messaging**. The ad's key elements: **The Leipzig Monument reference** (1913) commemorates Napoleon's defeat—framed as a celebration of European freedom and "Personal Liberty." **The propaganda technique**: Anheuser-Busch explicitly links their beer to American constitutional values, claiming their 57-year-old company embodies the same liberty principles as the U.S. Constitution. This is classic early-20th-century corporate branding: equating beer consumption with patriotism. **Modern context**: This reflects German-American breweries' attempt to counter growing Prohibition sentiment by wrapping their product in nationalist rhetoric. The ad essentially argues: drinking Budweiser = defending American freedom. The humor section is filler—schoolyard pranks and light domestic comedy typical of period magazines. The real content is the ad's audacious claim that beer sales equal national progress.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Stories ‘With Smifes n the Job—Here is one that ae iF oy Coigrcaaoan Albert Es- tiponal, of Louisiana, the other night, ben the conversation at a social affair tamed to the precipitate nature of some | Pe. time ago a wild young animal umed Jimmy was promoted from the | ‘ind grade in a public school to the farth. The teacher in the fourth grade was young and timid, and knowing Jim- ny's reputation, there came a great fear | inher gentle little heart. With Jimmy's old teacher, however, it was different. “If you have any trouble with him,"’ ssid the third-grade teacher to the fourth, | “just send him downstairs to me. I'll fx his feet for him."" ‘A week went by, and one day Jimmy appeared at the third-grade teacher's | gor, Little schoolmarm got right on the job. Without any preliminaries Jimmy was yanked into the room, laid across her , and beautifully fanned. w, then, Master Jimmy,"' said the releasing the youngster, ‘*what have you got to say for yourself ?"” “Please, Miss Mary,’’ was the startling | rejoinder of Jimmy, **Miss Maggie wants to know if you won't please lend her your | penknife." Philadelphia Telegraph. She Was Wise—A woman, wearing an anxious expression, called at an insurance office one morning. “I understand,’’ she said, ‘‘that for se fora | five dollars I can insure my hou: thousand dollars in your compa Yes,"’ replied the agent, ‘‘that is right. If your house burns down, we pay you one thousand dollars."” “And,"’ continued the woman anx- ously, ‘‘do you make any inquiries as to the origin of the fire?’’ “Certainly,'’ was the prompt re hs “We make the most careful inquiries, madam. “Oh’'—and she turned to leave the of- fie—'I thought there was a catch in it somewhere !""— Everybody's. Time To Go—Two old fishermen had imbibed overmuch, and, overcome with a great desire to sleep, they stretched themselves on the warm beach sands and | were soon sleeping heavily. The tide | crept in, awakening the one nearest the water as a wavelet dashed a quantity of salty liquid into his mouth. Half asleep, he started to arise, saying, ‘‘It’s time we wis awa’ oot 0’ this hoose. They changin’ the drink on us.’’—Indianapolis News. re Making Progress—He—Are you begin- ning to care for me a little? She—I believe I am—I do, really. can almost listen to your proposals wi out laughing. —Denver Times. , The Reason—‘‘ What are all these men doing here?’’ asked the visitor to the jail “Most of them,’’ answered the guidi official, ‘‘are doing time for doing others. —Baltimore American I On October 18,1913, was dedicated the world’s most tremendous memorial— the Leipzig Monument commemorating ) the “Battle of Nations” where, 100 years ago, allied Europe shattered the armies of the Great Napoleon. Its colossal dome is supported by twelve gigantic warriors forty feet in height resting on their swords as guardians of the Personal Liberty of the German people. All human progress rests upon Personal Liberty~ without its blessing neither nations nor individuals can develop. To’ Americans the Constitution of the United States forever guarantees Personal Liberty. Upon the tenets of the United States Constitution Anheuser-Busch, brewers of Budweiser, 57 years ago founded their institution. To-day their great bottled beer is sold in every state of the nation, and wherever civilized man journeys Budweiser is demanded. Its Quality, Purity, Mildness and exclusive Saazer Hop Flavor have made it the natural choice of Americans. Budweiser sales exceed any other beer by millions of boules, ANHEUSER-BUSCH : ST. LOUIS Bottled only at the home plant. S S ; Budweis Means Moderation Sea Gate, New York Harbor An Ideal Hotel Home for Summer—Open from May to November European and American Plan ‘The Inn is situated in a private park maintained Entire cottages (including Hotel Service) may by the local cottage community. be leased for the season. Rooms with private bath and porch. A clean, broad beach with ample bathing facil- Rooms are available in nearby cottages to those ities. ‘Tennis, baseball, rowing and sailing. who prefer them, service and privileges of the Inn Private boat service to and from New York being the same. City. Also frequent train service to Brooklyn. Telephone Garage A Delightful Place — Just 45 Minutes by Private Boat from New York Rates and Booklet Upon Application THE WHITTIER INN comicbooks.com