Judge, 1913-07-12 · page 5 of 24
Judge — July 12, 1913 — page 5: what you’re looking at
What you’re looking at
This page satirizes upper-class summer social behavior and romantic courtship rituals of the early 20th century. The main article by William J. Lampton advises readers (primarily women) on proper summer conduct at fashionable seaside resorts. The top illustration shows a scarecrow in a field—a visual metaphor for how flirtation appears ridiculous or pathetic. The lower cartoon "A Misnomer" depicts wealthy New Yorkers vacationing at coastal resorts. The caption suggests the "Joneses" (representing typical wealthy families) spend their year circulating between winter retreats in the south and summer seashore stays—mocking their restless social climbing and conspicuous consumption patterns that defined Gilded Age leisure culture.
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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Summer S THIS is the season of the year when a great many persons take their in- nings at outings not available at all times, by going to the seaside, the river- side, the lakeside, the mountainside, the hillside, the valleyside, the farmside, the country-townside and every other place outside where the price is not HE Advice t By WILLIAM J, LAMPTON FLI effort at any side or all sides. Of course it is likely to disturb the peace of families in some cases, break up happy homes in others, and stir up more or less scandal always among the neighbors; but the par- ticeps crim have had a gay old time, so what's the difference? Among the un- fo} married it affords opportunities to become engaged to several ata time; but so long as they are not demonstrative, they can be carried off very delightfully to all con- cerned. It is not as nice for a girl to be engaged to three or four men at once as it is for a man to be engaged to three or four girls, especially if they prohibitive, possibly a few words of kindly advice may be timely and fitting to both sexes, all ages and most conditions, First off, always rock the boat. You can’t do this if you happen to be at a side where there is no water; but this ad- vice ‘does not apply to sides that are not wet enough to float a boat. Of course, when the boat is sufficiently rocked, it will turn over and drown one or more of the occupants; but the jolly ones who did it will have had their enjoyment, and is not that what they took their out- ing for? It will be noted in this connection that those who rock the boat somehow are never those who are drowned. The ways of Providence are Gorkadode Reyne are ‘pretty ones; but what of that? They are out for an out- ing, and summer doesn’t last always—at least, not on earth. Besides, summer engagements don’t count, after frost. Third, make as loud display of your clothes, your jewelry and your hardearned savings as you know how to. You've got the gvods, and why not show them? Heaven only knows what debts you owe and what skimping you will have to suf- fer when you get home again; but don’t let that worry you aminute. One of the leading objects of an outing with some people is to show off, and why not make it a scream? You saved your money and bought your clothes and jewelry for past finding out. Second, flirt all you can, married or not. This can be A MISNOMER Gladys—Why did Mrs. Van Top call the Joneses typical New Yorkers ? Muriel—Because they spend the winter in the south, the spring in Eu- that purpose, and why lose out simply because you can’t be in the society spotlight all the done pleasantly and without rope, the summer at the seashore, and the autumn in the country. year? comicbooks.com