Judge, 1913-06-07 · page 2 of 24
Judge — June 7, 1913 — page 2: what you’re looking at
What you’re looking at
**Main Content:** This page is dominated by a Remington Typewriter advertisement featuring a man at a typewriter with the headline "The Average Buyer Buys the Remington." **The Satire/Message:** The ad's text argues that regardless of purchasing method—reputation, comparison, or rigorous testing—buyers inevitably choose Remington. This is satirical advertising: it humorously suggests the Remington's superiority is so obvious that any rational evaluation leads to the same conclusion. The repetitive "he buys the Remington" becomes comedic through its inevitability. **Context:** In 1913, typewriters were relatively new office technology, and manufacturers competed aggressively. The ad mockingly implies that competing products cannot withstand actual scrutiny. The remainder of the page contains the magazine's table of contents and subscription rates. No political cartoons are visible.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
IF he buys on reputation, he buys the Remington. If he buys on side-by-side comparison, he buys the Remington. If he buys on nothing short of actual test, he buys the Remington. In any case and under any con- ditions, natural choice. ‘The actual test is the most decisive of all. If you do not know by actual test the time saving merits of the Column Selector of the Mod- el 10 Remington, then you do not know the Remington Typewriter of today. And the Column Selector is only one example. There are many new improvements on the present day Remington models; improvements which the Remington is his are the very latest contribu- tions to typewriter progress. The side-by-side comparison or the actual test will con- vince you that these improve- ments are a necessity—to you and to every typewriter user. We shall be glad to send you a copy of our latest illus- trated booklet, “Some Points on the Visible Remingtons.” Remington Typewriter Company (Incorporated) 325-331 Broadway, New York Branches Everywhere ight 1915.by Lestie-J ered at the Post- Office at New York as dtiadl matter.Cable address’ k”) Tefephotie 6632Madison Sonate Published weetly’ by the Lestie- Judge Co.225 Fifthsn New York City ent Geant B Hamilton Ast Disoctor 1 nactlanes AsriTroasares Vol. LXIV. June 7, 1913. Oo N T E N _BRIDES*' NUMBER Cover Design: Brides Sometimes Fall To Rec- ognize Their New Names. * James Montgomery Flagg Editorials: Brides A Consistent Pacifier rief Decisions Sophomore and Ohsowise . : F. Rice For Luck! 5 bie ck Wiggins Suggested for the “Bride's Bouquet . + Geo. B. Morewood Bridal Tourists — . . . Frederick Moxon 0, Tempora, 0, Mores! 7 + Byron Williams The Little Rift within the Lute Margaret G. Hays JUDGE'S Motion Pictures: Back to Nature ¢ orge Carlion The Point of View . George B. Staff What Every Bride Should Know . Terrell Lowe Holliday Three Degrees of Courtship . F. L. Fithian The Duplicates. Grace McKinstry The June Bride Off for the Honeymoon” John Gruelle The Main Attraction =. : 4 Charles C. Jones The Hesitator . R. H. Titherington The First Chapter J. A. Waldron The Modern Womai tic—The Peace Pervert . Oreola W. Haskell June Weddings, as Seen by the Soclety Reporter Kate Masterson The Honeymooners . . J. J. O'Connell The Earlyweds Cook Dinner . + Barbara Blair Sizing Up the Symptoms ‘ . A.W. Utting Love Knots and Hitches . + Harrold Skinner Snarls from a Spinster’s Loom . Maud McCormick Joyous Pictures by C. W. Fairchild, Surka, Shef Clarke, C. P. Ryan, J. Conacher, Calvert, Tousey, Ray Rohn, J. B. Schiffer, Norman An- thony, Anderson, Graupner, Lou Rogers, W. B. Johnstone, and others. SUBSCRIPTION RATES One year, or 62 numbers - - = $5.00 Six months, or 26 numbers oe “ 2.60 Thirteen weeks a 25, Subseriptions payable in advance by draft on New York, or », git postal onder, Y nga, London, F.C rchance, i Jahn Manz, ie Company will Summer Romance Lectures of Emma Caus. “" Contributors must include a stamped ddressed envelope with all manuscripts, otherwise return of the latter when found unavailable cannot be guaranteed. We receive such material, submitted for publication, only on condition that we shall not be beld re sponsible for its loss or injury while in’ our hands or in transit. If JupGe cannot be found at any news-stand, the publishers will be under obligations if that fact be promptly reported on postal card or by letter. BACK NUMBERS: Present year, 10 cents per copy; 1912, 10 cents ; 1911, 20 cents pricihe contents of Juoce are protected by copyright in both the United States and Great ritain. Postage free in the United States, its dependencies, and Mexico, To Canadian Prev inces add 60 cents a year for postage: to all foreign ¢ countries add $1.00 a year. Marquette Building, Chicago. It. Wyatt Building, Washington, D. C. ete. Western Apvertisina OF: WASHINGTON AVE you a copy of “The Live Wire”? This is one of Judge’s most attractive prints in full color. Send 10c for Judge Art Print Cata- logue containing reproductions of Judge pictures JUDGE, 225 FIFTH AVENUE, NEW YORK In answering advertisements please mention JUDGE. It will be appreciated. comicbooks.com