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Judge, 1913-04-19 · page 19 of 24

Judge — April 19, 1913 — page 19: what you’re looking at

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Judge — April 19, 1913 — page 19: Judge, 1913-04-19

What you’re looking at

This page is primarily **advertising**, dominated by a large Schlitz beer advertisement featuring a jovial man holding a bottle. The ad argues that pure beer requires proper storage in brown bottles to prevent light-induced decay during distribution—a legitimate concern in early 20th-century brewing before refrigeration was universal. The surrounding content includes several short **humorous anecdotes** satirizing American life: a man faking a car accident to justify burning money and collect sympathy; a woman leaping from a streetcar for a "sale" that's actually more expensive; and jokes about employers, marriage, and divorce culture. The page also carries ads for a **moth-proof cedar chest** and the **Georgian Terrace Hotel** in Atlanta. The humor reflects period concerns: consumer deception, domestic life anxieties, and emerging industrial/commercial skepticism—typical of Judge's satirical approach to American society around the 1910s era.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

banch of bills out of his pocket and said, “(Here's your six dollars.’’ “But I thought you were robbed’’—— “Sh-h-h-h!’’ he cried softly, placing a warning finger on his lips; then he placed his mouth close to my ear. ‘Will you swear on your life never to whisper a word if I tell you the truth?’’ he asked. I swore, holding my breath. “I was hit by an automobile!’’ he whis- pered tragically. ‘‘J was flattened out, tossed up and knocked down, and when I came to, the benzine buggy was making off for dear life. I couldn’t miss a chance like that, William. I took my roll out into a back lot and burned it; then I came and lay down in the gutter and groaned until I was hoarse in the throat, until some one heard me. Understand?"’ Does advertising pay? Come around to Pipp & Shaw's and see. We've got a new office now, with big plate-glass win- dows, a telephone and a stenographer. And we've each got bank accounts that go three times above the three thousand welost. But that’s not the best of it. Advertising pays in more ways than one. Of course we went to call on the Misses Whipple, and we've stuck ever since. It's going to be pulled off in a double affair, early in the spring. A Bad Sign SHE was going to purchase a trunk, small and cheap, Soshe made, from the street car, a wild, flying leap (Although she had just paid her fare); For she saw, ‘Trunks, Two Dollars!'' a big window sign. But below, in wee letters, there lurked one more line— ‘Twas, ‘‘Less Than the Prices Else- where !’" Anna Mathewson, Work and Play First employer—How long has Gotrox’s boy worked in your office? Second employer—About half an hour. He has been with us six months now. Untold Baker—Are you going to have the wed- ting bells peal forth when you marry Miss Oldgirl? Young Hardup—Not much, old man! Mire will be an untolled agony. His Point of View Sabbath- school teacher—And Jacob wrestled with the angel. Bobby Thickneck— Which throwed, teacher? A Great Convenience ‘arcel post is a great thing.’’ ep,’’ assented the grocer. ‘You can stick a stamp on a can of corn and ‘nd it right out to a farmer." Her Status “Is she a member of the divorce col- cay?"” “Yes; undergraduate.” ou Dont Know the Taste of Pure Beer Until- you have tried Schlitz in Brown Bottles. It is not enough that beer be made pure, it should be kept pure until it reaches your glass. Light starts decay even in pure beer. Dark glass gives the best protection against light. The Brown Bottle protects Schlitz purity from the brewery to your glass, . The cost of purity exceeds all other costs in our brewery. We go to Bohemia for hops. One of our partners selects the barley. We go down 1400 feet for pure water. We scald every tub, keg or barrel, every pipe and pump every time we use it. We even filter the air in which Schlitz is cooled. Try pure beer. Ask for Schlitz in Brown Bottles. See that crown or cork is branded “* Schlitz."* That Made Milwaukee Famous. Moth-Proof Cedar Chest || Georgian Terrace Hotel Atlanta's new million dollar hotel, at Peachtree and Ponce de Leon Avenue. European plan, with an excellent cuisine. Without bath, from $1.50, with bath. from $2.50. Situated in the best residential district, beyond dis- turbances of city traffic and smoke, and only a few minutes from both depots. Over a thousand feet above sea level, with a perfect climate. Conceded by all to be the most palatial, comfortable and up-to-date hotel in the entire south. A delightful stopping off place for tourists, Fine automobile roads. Golf ALBERT R. KEEN, Manager In answering advertisements please mention JUDGE. It will be appreciated. comicbooks.com