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Judge, 1913-03-22 · page 25 of 26

Judge — March 22, 1913 — page 25: what you’re looking at

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Judge — March 22, 1913 — page 25: Judge, 1913-03-22

What you’re looking at

This page contains primarily **short humorous anecdotes** on the left side and a **Schlitz beer advertisement** dominating the right half. The anecdotes are brief jokes about social observation, comeuppance, and faith in institutions—typical of Judge's satirical humor. They mock vanity ("Only One Glance"), hecklers ("The Gaper Punished"), and gullibility toward patent medicines and newspaper endorsements. The **Schlitz advertisement** is the significant content. It argues that German and English brewers exclusively use brown bottles to protect beer from light damage, which causes deterioration. The ad invokes scientific authority (Philip Dreesbach from the Wahl-Henius Institute) to legitimize the claim and positions Schlitz as adopting "every idea, every invention" for purity. This addresses early 20th-century consumer concerns about product quality and scientific progress—selling beer through appeals to chemistry and international best practices rather than taste alone. The page reflects period anxieties about authenticity, expertise, and industrial modernity.

📄 Transcribed text from this page (OCR, searchable)

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Passing, the Mustard Only One Glance.—‘‘Did you notice that seman who just passed?”’ inquired he. “The one,” responded she, ‘‘with the my hat, the white feather, the red vel- ret roses, the mauve jacket, the black itirt, the mink furs and the lavender a “Yes,” “Not particularly.”"—Kansas City Journal. The Gaper Punished.—‘‘Why did she cat you?” “She doesn’t like my comedy.’’ “How's that?’” “She made the statement at a party hstnight that she was twenty years of age, and I said, yes, that I knew that fifteen years ago.”’—Houston Post. Had Her Instructions.—Mrs. Subbubs (to wighbor’s child)—Oh, this is the dozen dfresh eggs I asked your mother to send «et. How much are they, Mary? Child—Please’m, it's forty cents; but mother says, if you grumble, it’s thirty- fre—Boston Transcript losing Faith in Editors.—Old lady--I én't believe this sure-cure tonic is a-goin’ todo me any good. Friend—It’s highly spoken of in the papers, Old lady—Yes; but I’ve taken forty- wren bottles, and I don’t feel a bit bet- tw. I tell you what it is, Sarah, I’m beginning to think these newspaper edi- tr don’t know everything.—New York Teekly World’s All Right. While there are hands stretched out to grip Your hand as you go on your way, Thile some one a smiling lip Comes up a cheering word to say, Mhile loved ones greet you with a ki And dance about you every night, laspite of what few joys you miss, Youought to think the world’s all right. Song as you can do your share And plod along another mile, Sag a8 men still deem you fai What matter that your foes re Slong as you can wander back Unto your home, where all is bright, Lite of what few joys you lack, You ought to think the world’s all right. There is no doubt that crime exists And that vice prospers in its way, Tat bratal men with brawny fists k down the weaker in the fray; it jast so long as friends are true And loved ones wait for you each night, ite the wrongs that you may view, Yea still should think the world’s all right, —Detroit Free Presi wit as ) ay <i * y do Brewers of ermansiand England use only Brown Bottles? see Sunlight grows the hops, but spoils the brew. Light starts decay even in pure beer. Dark glass gives best protection against light. In England and Germany the brewers won’ t use light glass bottles. “Beer should not be exposed to the light, especially direct sunlight, as it will thereby be detrimentally af- fected, the light having an influence upon the albumin- olds in the beer, causing the latter to become hazy,” says no less a person than Philip Dreesbach, the eminent German expert and scientist in the Wahl-Henius Institute of Fermentology. We have adopted every idea, every invention that could make for the purity of Schlitz beer. Our beer was: first brewed in a hut. Now our agencies dot the earth. Our output exceeds a million barrels a year. i 4 See that crown or cork is branded : DCE de Milwa ‘ceat sarmge you can sake direct onal Aine Home Furnishings ON CREDIT Place for eam ra Teust. Wear to pay Bata youre. Weiks| Southern HARTMAN foitisoss weesor arcs Guisecs Tourists (osttey GEMS 3 GEORGIAN TERRACE Offers the Best in Hotel Life Colf and Auto Roads fairy Fan pe eg 4 Fine, rated for eramisation—alicharges prepaid—ne money Climate A i pee latency VALLEY GEM CO. 0778 Saks! Undianapelis. 1nd In answering advertisements please mention JUDGE. It will be appreciated. comicbooks.com