Judge, 1913-02-01 · page 24 of 24
Judge — February 1, 1913 — page 24: what you’re looking at
What you’re looking at
This page is **primarily an advertisement**, not political satire. It advertises Velvet tobacco, "the smoothest tobacco," by the Liggett & Myers Tobacco Co. The image shows two men in formal attire playing chess by a fireplace—a scene suggesting leisure, refinement, and intellectual companionship. This visual framing associates smoking Velvet with genteel relaxation and cultured pursuits. The advertisement emphasizes the product's qualities: aged Burley leaf, mellowness, and smoothness. It uses the tagline "Many's the hour that has been made more pleasant by Velvet," suggesting the tobacco enhances social moments. Pricing information indicates 10¢ tins, 5¢ handy bags, or one-pound glass humidor jars were available. For modern readers, this represents mid-20th-century tobacco marketing before health warnings—using aspirational imagery of educated, leisure-class men to sell smoking as a pleasure-enhancing habit.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
ANY "S the hour that has been made more; pleasant by THE SMOOTHEST This very choice old Burley leaf is exceptionally fine tobacco. It has been matured with great care, which has produced a very unusual mellowness —a rich, wholesome flavor, and withal an extra- ordinary smoothness in the smoking. It is as ideal a tobacco as you could put in your pipe. Pleasure and satisfaction are ever a part of it. You must get atin and see for yourself. ¢ Hanay 5¢ 10 bags—or one TINS Forisc® jars comicbooks.com