Judge, 1912-06-01 · page 17 of 24
Judge — June 1, 1912 — page 17: what you’re looking at
What you’re looking at
This page mixes satirical news commentary with corporate advertising. The top section, "Little Tales to the News Kite," collects brief humorous jabs at contemporary figures and events—including Attorney-General Wickersham's political predicament and a murder investigation. The "Geographical Strike" piece is a dialect joke playing on U.S. state abbreviations woven into colloquial speech, treating geographical names as words in a conversation about luck. The centerpiece is a full-page advertisement by American Telephone & Telegraph Company using an extended metaphor: a tree's interconnected systems (roots, branches, trunk) represent the telephone network's interdependence. The message emphasizes that individual phones are valuable only when connected to the broader "Bell System"—essentially corporate propaganda disguised as natural philosophy, promoting the company's monopolistic vision of unified telephone service. A small print advertisement for wall art follows. The corporate ad represents how large companies used editorial magazines for sophisticated brand messaging during this era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Little Tales to the News Kite. OMERO said his luck never deserted him till he faced a judge and jury. —-Anaconda Standard. It's a safe bet that Romero considers thirteen a mighty unlucky number. Professor Bingham spent several days with one tribe whose vocabulary is so limited that he believes it to consist of not over four hundred words.—New Haven Union. Then there’s one place in the world where neither the tariff nor suffrage are ever written about. Attorney-General Wickersham says that west he is damned because he does not presecute, and east he is damned be- cause he does.—San Francisco News Letter. Why doesn't he imitate the wily Yuan Shai Kai and play off the middle against the two ends? The body of G. E. Marsh was found yesterday by the Point of Pines Boule- vard. There were five bullet wounds in the body. The police believe Marsh was murdered.—Indianapolis Times. At first it was suspected death had re- sulted from acute indigestion, but this theory was reluctantly discarded. M. Poincare announces that a tax on bachelors will be seriously considered by the Ministry.—Paris Figaro. Clearly on the prin le that unimproved prop- erty should bear its share. We have received an informing pam- phlet from the Vicar of Claygate en- titled, “‘On the Importance of Breathing Properly. iverpool Mercury. Es pecially in sermon time must one take care not to stir suspicions of his being asleep. —Warsoich James Price. A Geographical Strike. “Some people has all de luck. Take dat ole Miss. Ida., fer example; Kas., if it warn’t fer luck, she Nebr. would Mont. to nuffin, And, now, La., she sure has Ariz. in de world sence she took in the neighbors’ Wash. It jes nachelly makes me IIl., and I ses to Minn., ‘O., Wyo., why cain’t I Nev. have no luck? Iowa lot o’ money, and I suttenly Wis. I could have a streak come jes once without encounterin’ some Fla. to knock everything R. I. “Tell "bout dat ole woman's luck? Why, sure! She was out back o’ her pig Penn. one day, a-lumberin’ ‘long like a Ark, ina little kind of a Del. out dere, when suddently she stumbles over sumpin. She looks down N. C.'s a big Mass. o’ Ore. Dat’s what you mought Colo. Tenn. strike, ain’t it, for dere was alot Mo. whar dat come from, and dey say dere ain’t no Ind. 0’ it, N. Y. could- n't [have found it? Huh? U. needn’t Cal. dis no Conn. either; take it from Me." Ww Oliver Uptem Kidd The Tree System—The Bell System NOBLE tree thrives be- cause the leaves, twigs, branches, trunk and roots are all working together, each doing its part so that all may live. Neither the roots nor the branches can live without the other, and if the trunk is gir- dled so that the sap cannot flow, the tree dies. The existence of the tree depends not only on the ac- tivity of all the parts, but upon their being always connected together in the “tree system.” This is true also of that wonderful combination of wires, switchboards, tele- phones, employes and sub- scribers which helps make yp what is called the Bell elephone System. It is more than the vast machinery of communication, covering the country from ocean to ocean. Every part is alive, and each gives ad- ditional usefulness to every other part. The value of telephone ser- vice depends not only on the number of telephones, but upon their being always con- nected together, as in the Bell System. AMERICAN TELEPHONE AND TELEGRAPH COMPANY AND ASSOCIATED COMPANIES One Policy _ One System Universal Service Don’t Have Bare Walls. THEY are uninviting. Give them color. Hang Pictures. Why not Judge Art Prints? From 25c to $2.50 in price. Send 10c for catalogue and)make your selection. Judge, 225 Fifth Ave., New York. In answering advertisements please mention JUDGE. It will te appreciaiod. comicbooks.com