Judge — April 6, 1912 — page 28: what you’re looking at

What you’re looking at

This is a **Kellogg's Toasted Corn Flakes advertisement**, not political satire. The page shows two contrasting infant faces—one appearing distressed (top) and one appearing happy (bottom)—illustrating the headline "Circumstances Alter Faces." The ad's message suggests that proper nutrition from Kellogg's cereal improves infant health and disposition. The unhappy face represents a baby without adequate nutrition; the smiling face represents one fed Kellogg's products. The signature "W.K. Kellogg" (company founder) adds authenticity. This reflects early 20th-century advertising that used dramatic before-and-after imagery to promote commercial products as solutions to child health concerns—a common marketing approach of the era that modern viewers would recognize as manipulative.