Judge — January 22, 1910 — page 9: what you’re looking at

What you’re looking at

This page displays **travel advertisement posters** rather than political cartoons. The visible signs promote Florida as a winter destination, featuring slogans like "NOW IS THE TIME TO GO TO FLORIDA" and "FINE BATHING FISHING." The posters show silhouetted figures enjoying tropical activities—bathing, fishing, and relaxing under palm trees—to entice Northern visitors escaping cold weather. One poster references "FISHING AT THE FLORIDA KEYS IS NOW EXCELLENT," marketing specific regional attractions. The caption "'ISN'T AT FREEZE YOU?'" (likely "Isn't that freeze you?" with OCR errors) appears to be rhetorical—humorously suggesting that viewing these idyllic Florida scenes should make viewers want to escape winter's cold. This reflects early-20th-century Florida's development as a tourist destination, particularly marketing winter getaways to wealthy Northern audiences during harsh seasons.