Judge, 1908-05-02 · page 11 of 16
Judge — May 2, 1908 — page 11: what you’re looking at
What you’re looking at
This satire mocks advertising through an encounter on a Broadway trolley car. A well-dressed young man in formal attire (top hat, frock coat) becomes the unwilling subject of an Irish washerwoman's loud, public commentary. She repeatedly praises his appearance—"ain't he purty," "so gintle"—to other passengers, embarrassing him. The joke targets both advertising's invasiveness and class dynamics. The washerwoman's exaggerated Irish dialect and unselfconscious behavior contrast sharply with the gentleman's refined mortification. By using him as an unwitting "advertisement" through her commentary, the cartoon satirizes how advertising exploits public spaces and people for attention. The companion piece, "The Five-Hundred-Dollar Tip," mocks a gullible racetrack bettor. The page also includes an Evans Ale advertisement and testimonial about Grape-Nuts food.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
IT PAYS TO ADVERTISE—IN THE STREET CARS. A N IMMACULATE young man in top hat and frock coat b -d a Broadway surface car at Forty-second Street. Being the only person’so attired, he appeared slightly self- conscious among the shoppers and matinée-goers who half- filled the ¢: Dire overhe nd fle: lorid ta corpulent Irish washerwoman. possessed an ever-ready smiled; as ted she was, and looked as if sh ble tongue. As the young mi ted himself, carefully arranging his coat-tails, she smiled ntered, sh 7 sively, As the young man slowly cards in the upper part of the : aught sight of the Hibernian grin and stopped, ‘Then, with evident embarrassment, he became interested in the construction of -car floors. Shure, and ain't he purty + ina hoar from Bridget. ‘The whisper was directed to nobody in particular, thinking aloud. But, anyhow, the young man whisper Possibly Bridget grew a shade pinker, “Shure, and he’s so gintle!"* Th st half the s time Bridget’s voice had heard it. ‘* Why, the other f FIVE-HUNDRED-DOLLAR ‘TIP. “Say, mister, how much have you got to put up on the at | gained confidence Race-track tout day he took me foot in his hand -shure, and he was that gintle!” — po She emphasized the fact by putting her head on one side, raising he ice—" Five hundred dollars.” P neee Oy POCO. eee her Race-track tout | for five dollars Hl give you a tip that'll stand shoulders and becoming kittenish. you in just five hundred. Voviee—"" You will? All tight; here's the five. Now, give me the tip 8, but quickly dropped N traction, Amid the sup. that’s worth five J dollars.”” aaa Race-track tout (pocketing, Vl ppeared to be earnestly sace-track.”” an attempted to raise his ntre of girls, he The young n them, for he seemed to be the pressed giggling of the matinée noney)—" L's this: Stay away from the The excitement was becoming in- tense, Even the conductor was taking it in from the rear platform. he embarrassed young man, still looking at the floor, put his notebook in his pocket. Then he in the inside pocket of his a fair- black Jette ned to . and walked slowly 1 the rear door. ‘The card was as sized card, on were the nd see him in Herald Square. Bridget arose and followed, and they both took the car behind. sen, BUILT RIGHT. RESTORED BY Foop. BRAIN AND GRAPE: ‘The number of persons whose ailments were such that no other food could be r tained at all is large, and reports are on the inerea: “For 1 pepsia, fi years 1 suffered from dys ding no food that did not « 1 ) pounds, gerad- V1 could leave a time, and pud, attracted by i decided to ly growing weaker, un my bed only a short whil PHE SUNDAY SHOW *Good-moming, Mr. de Swell, TP want te tell you that 1 Vb, indeed! Orchestra or balec taken a pew at St, Bullion’s eeream, but [used Grap milk and lime water. It hel the first, building up my system in manner most astonishing to the fr who had thought my recovery oon Twas ab floors should b on street cars, [tmust have been a knotty problem ’ he grew pinker and pinker, “He cut me corns, he did!’ Bridget's voice hi now reached its full, rieh, basso proportions. ‘This tin for breakfast, and lunch at she was tulking. ye whole car thi ductor, the mo- talking to the wh ar ju ‘ ee surtaaas’ard ‘pechnaw the carsahca! night, with an ene b Shure!" she went on, ax she saw the incredulous +} am now able to eat fruit, meat and but mirthful expressions about ber.‘ He cut me corns nearly all vegetables for dinner, but ‘on that foot!” She extended her mamm tremity -Nuts for break toward the middle ar,‘ t gintle!"” trying to determine why corruya’ still SIDES its healthfulness there's aides ens be always the pleasure of drink- pa : delightfully _ gratifying g beverage that floor. Then, as if struck by pulled out a fi leather notebook and fell to figuring. Yis; pared and cut me corns bee-utifully !"" Bridge looked at the young man in a motherly manner, Then, had not made the matter quite clear enough, she * And I wish youse could all see the job!” nerves I no longer ing it- and appetiz imparts a zest peculiarly to “Splits” as well as regular size bottes, ©. Hl. EVANS & SONS, HUDSON, N. ¥. bee trouble.” by Postum Co. ‘The Road to own, asi comicbooks.com